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And so in the 1990's, 2000's and 2010's, the white people protested the use of the name "Whiteskins". Things got really bad in the later 2010's when there were protests and riots. Rich white people in Beverly Hills only shopped on Rodeo Drive on alternate Tuesdays. Members of the Greenwich Country Club in Greenwich Connecticut would only leave 5% tips. Customers at the Starbucks in Mid-town Manhattan would only order tall lattes instead of ventis. It was a truly depressing time for the white race in America.