The New Kings of New York

The New Kings of New York

The New Kings of New York

The New Kings of New York


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The blood sport that is New York real estate is rife with billion-dollar feuds. There’s a story behind every eye-popping apartment sale and audacious new development in New York City, and many of those stories involve the uber-wealthy behaving badly.

THE NEW KINGS OF NEW YORK: Renegades, Moguls, Gamblers and the Remaking of the World’s Most Famous Skyline charts the extraordinary transformation of America’s greatest city from a near-bankrupt urban combat zone into the land of Billionaires’ Row and Hudson Yards—a luxury playground for the global 1 percent—and provides an inside look at the bombastic personalities behind the biggest real estate deals of this century.

The first two decades of the 21st century were a giddy, hyperbolic era of dizzying highs and deep, dark lows. The headlines told the story: the world's biggest (and most disastrous) real estate transaction, the largest private development in U.S. history, the largest condo conversion in the history of the world, a commercial real estate nuclear winter, a $200 million penthouse sale, the world's most expensive office skyscraper, the tallest condo ever built. And then there was the pandemic of 2020: 95 percent of Manhattan’s office space sat empty, retail stores were boarded up, and restaurants went belly-up. Yet somehow, New York, and its world-famous real estate market, rose again.

Written by award-winning journalist Adam Piore and brought to you by the country's most authoritative real estate publication, The Real Deal, THE NEW KINGS OF NEW YORK offers a behind-the-scenes picture of what it’s like to operate at the highest levels of the industry, and what it took to pull off skyline-transforming deals. Featuring never-before-reported accounts from the larger-than-life characters at the top of the real estate food chain, it's a tale of chutzpah, greed and city-defining vision.

Product Details

ISBN-13: 9781737943402
Publisher: The Real Deal
Publication date: 05/24/2022
Pages: 380
Sales rank: 449,971
Product dimensions: 6.30(w) x 9.20(h) x 1.50(d)

Table of Contents

Introduction 9

Part 1 23

I Come East, Young Cricket 25

Harry Macklowe and the Education of Kent Swig

II You Are Not to Talk, Young Man 37

The Rise of Steve Ross

III Unto the Sons 53

The Zeckendorfs and 515 Park

IV I, Columbus 65

The Time Warner Center Site

V A Second Gilded Age 75

515 Park, 48 Wall, and the Promise of 15 CPW

VI The Rubble 85

9/11 and Its Aftermath

Part 2 93

VII Swig Goes Big 95

A Downtown Buying Spree for the Ages

VIII The Time Warner Effect 101

The Mailing of Manhattan

IX The Full Monty 109

15 CPW, the First Super-Condo

X The Push for a "New" New York 117

Doctoroff's Olympic Dreams

XI Right Side of the Tracks 133

The High Line Effect

XII Mogul Mania 143

Cashing In on the Resi Boom

XIII Mr. Downtown Goes Uptown 153

Swig and the Sheffield

XIV "The Mama of All Residential Offerings" 163

Stay Town

XV Miracle on the Hudson 175

The Chance to Develop a Megasite

XVI Could You Spare $1 Billion? 187

Macklowe's EOP Play

XVII Marching to His Own Tune 203

Swig's Risky Game

XVIII Stood Up on Prom Night 215

Hudson Yards Heartbreak

XIX Harry's Reckoning 219

Macklowe Loses His Shirt

XX Ice Ice Baby 227

Swig and the Ice Bucket Incident

XXI High Tide 235

Lehman Collapses and Takes Real Estate with It

XXII Class Warfare 247

Troubles at Stuy Town

Part 3 253

XXIII Diamond in the Rough 255

Gary Barnett and One57

XXIV If You Love Something, Let It Go 271

A Second Chance at Hudson Yards

XXV How to Steal a Building in Broad Daylight 277

Fortress and the Sheffield

XXVI "From Russia with Love" 283

Meets "Crazy Rich Asians"

Foreign Money Invasion

XXVII City Within a City 297

The Hudson Yards Masterplan

XXVIII Redefining Rich 309

The Rise of Billionaires' Row

XXIX Family Feud 317

Mentor to Tormentor

XXX Exit Stage Left 323

From Technocrat to Progressive

XXXI West Side Story 331

Hudson Yards Takes Shape

XXXII Ill-Gotten Gains 337

The Money Laundering Question

XXXIII Three Amigos in a Room 349

Shelly Silver Goes Down

XXXIV Piper Paid 355

Swig Steps into the Sunlight

XXXV The Everything Store Checks Out 361

Amazon Dumps NYC

XXXVI Big Bird Comes Home to Roost 371

The Hudson Yards Backlash

XXXVII The Rent Riot 375

Tenants Strike Back

XXXVIII Killing the Golden Goose? 381

Defining the Future of New York

Epilogue 389

Macklowe and the Wedding Present

Acknowledgments 391

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