The Practical Playbook II: Building Multisector Partnerships That Work

by J. Lloyd Michener, Brian C. Castrucci, Don W. Bradley, Edward L. Hunter, Craig W. Thomas

Overview

The definitive guide to the secret sauce of improving public and population health

Nontraditional collaborations have produced some of the most sweeping, health-improving results in recent memory. But whether it's public/private, cross-discipline, or interagency, the formula for identifying these partnerships — not to mention making them work — remains very much in progress.

The Practical Playbook II is the first resource to elucidate what works (and what doesn't) when it comes to collaborating for change in and around health. It brings together voices of experience and authority to answer this topic's most challenging questions and provide guideposts for applying what they've learned to today's thorniest problems.

Readers will find answers to common and advanced questions around multisector partnerships, including:

· Identifying sectors and actors that can help to collaborate to improve health
· Best practices for initial engagement
· Specifics related to collaborations with government, business, faith communities, and other types of partners
· The role of data in establishing and running a partnership
· Scaling up to maximize impact and remain sustainable
· The role of financing
· Implications for policy

Written in practical terms that will resonate with readers from any background and sector, The Practical Playbook II is the resource that today's helping professions need — and a roadmap for the next generation of health-improving partnerships.

Product Details

ISBN-13:	9780190936013
Publisher:	Oxford University Press
Publication date:	05/21/2019
Edition description:	New Edition
Pages:	568
Product dimensions:	7.00(w) x 9.90(h) x 0.90(d)

About the Author

J. Lloyd Michener, MD, is Professor of Community and Family Medicine at the Duke School of Medicine, Professor of Clinical Nursing at the Duke School of Nursing and Adjunct Professor at the UNC Gillings School of Global Public Health. He is the Principal Investigator for the Practical Playbook, and Chair of the Board of the NC Foundation for Health Leadership and Innovation. He has served as co-chair of the Community Engagement Steering Committee for the Clinical Translation Science Awards of the NIH, co-chair of the Task Force on the Principles of Community Engagement (Second Edition) and a member of the Board of the Association of American Medical Colleges. Dr. Michener is Past President of the Association for Prevention Teaching and Research and received the APTR Duncan Clark Award in 2013.

Brian C. Castrucci, DrPh, is the Chief Executive Officer at the de Beaumont Foundation. The Foundation's mission is to strengthen and transform public health in the United States. As CEO, Brian is responsible for identifying and fostering visionary public health projects and contributing to the strategic design and tactical implementation of Foundation initiatives.

Craig W. Thomas, PhD. MS, serves as Director of the Division of Population Health at the Centers for Disease Control and Prevention where he directs a broad portfolio of programmatic and applied research activities focused on improving population health across the lifespan. In this role he oversees the collection and reporting of population health survey data on chronic disease conditions and risk factors, and works in collaboration with national partner organizations, other federal agencies, and state and local health departments to implement program and policy strategies that drive improvements in population health and wellbeing.

Don Bradley, MD, MHS-CL, holds a position as a Consulting Professor in the Department of Community and Family Medicine at Duke, serves as Executive Director for The Practical Playbook and is core faculty for the Duke Margolis Center for Health Policy. He directs two courses in the Duke School of Medicine, Health Systems (HLTHSCI510) and Health Markets and Policy (INTERDIS402c), and is a member of the National Academy of Medicine Roundtable on Obesity Solutions. Dr. Bradley previously served as Blue Cross and Blue Shield of North Carolina Senior Vice President for Healthcare and Chief Medical Officer, and as Executive Director for their federally-qualified Health Maintenance Organization.

Edward L. Hunter, MA, is a Senior Scholar at AcademyHealth and Principal at Ed Hunter Strategies, LLC, where he works with clients on strategy, advocacy, and research initiatives. From 2015 to 2018, he was President and Chief Executive Officer of the de Beaumont Foundation. Previously, he was Director of the Centers for Disease Control and Prevention's (CDC) Washington Office, where he directed CDC's legislative strategy and was a principal CDC representative to the Congress, the Administration, and public health organizations.

Catherine Patterson, MPP, is Managing Director for Urban Health and Policy at the de Beaumont Foundation. Prior to joining the Foundation, Catherine worked on expanding access to dental care for low income families at the Pew Charitable Trusts.

Elizabeth Corcoran, MPH CPH, is Special Assistant to the CEO and Executive Leadership Team at the de Beaumont Foundation. Before her role as Special Assistant, Elizabeth was the 2nd ASPPH Philanthropy Fellow at the de Beaumont Foundation. Elizabeth joined de Beaumont after completing her MPH at Saint Louis University.

Table of Contents

Foreword
James Sprague

Foreword
Michael McGinnis

I. Introduction: Accelerating Partnerships for Health

1. Overview
J. Lloyd Michener, Brian C. Castrucci, Don Bradley, Edward L. Hunter, Craig Thomas

2. On Health Equity
Viviana Martinez-Bianchi

3. The Practical Playbook in Action: Improving Health through Cross-Sector Partnerships
Karen DeSalvo, John Auerbach

4. Insight from National Experts- From the Community Based Organization Sector
Kim Foreman, Sandra Chappelle

5. Capitalizing on the Health Impacts of Improving Housing Conditions
Michael McKnight, Ruth Ann Norton

6. Partnering with Transportation Sector Actors and Advocates to Improve Health Outcomes
Teresa Wilke, Shawn Leight

7. Business and Public Health, Why Corporate America will Soon Help Lead the Public Health Charge
Scott Hall

8. The Path Forward: The Role of Hospitals and Health Systems in Advancing Health
Jay Bhatt and Andrew Jager

9. Primary Care and the Social Determinants of Health: Lessons on care models, capacity, and culture for the journey upstream
Rishi Manchanda

II. Collaborations: Engaging Diverse Sectors

10. Overview
Don Bradley, Brian C. Castrucci

11. Engaging Residents for Health Transformation
Pedja Stojicic

12. The Role of Primary Care in Population Health
Kevin Grumbach, Julie Woods

13. The Role of Elected Officials in Multi-sector Partnerships
Sylvia Garcia, Elsa Mendoza

14. Engaging Elected Officials to Improve Community Health
Edward L. Hunter

15. Working with the Faith Community to Improve Health
Richard Joyner, Alexander Treyz

16. Taking Collaborations to Scale
Ahmed Calvo

17. Case Study: Community of Solutions, Addressing Behavioral Health with a Multi-Sectoral Approach
Robert Phillips

18. Sustainability through Accountability: The Accountable Community for Health Model
Marion Standish

III. Data: Finding and Using Information

19. Overview
Brian C. Castrucci, Don Bradley

20. All In: How and Why Communities are Using Data to Drive Community Health Improvement
Clare Tanner, Peter Eckart

21. Digital Data Exchange between Health Care and Public Health: Lessening the Burden
Jeffrey P. Engel, W. Edward Hammond

22. How to Draft Successful Memorandums of Understanding and Data Sharing Agreements
Matthew Penn, Rachel Hulkower

23. Is the Perfect the Enemy of the Good? Using the Data you Have
Theresa Chapple-McGruder, Jaime Slaughter-Acey, Jennifer Kmet, Tonia Ruddock

24. Practical Lessons Learned from Baltimore's B'FRIEND Initiative
Darcy F. Phelan-Emrick, Michael Fried, Heang Tan, Molly Martin, Leana Wen

IV. Innovation: Enhancing Coordinated Impact Through New Roles and Tools

25. Overview
J. Lloyd Michener, Edward L. Hunter

26. Identifying and addressing patient's social needs in health care delivery settings
Laura Gottlieb, Caroline Fichtenberg

27. The Role of Disruptive Innovation In Improving Population Health
Jessica Solomon Fisher, Kellie L. Teter

28. Building an Agenda for Population Health from the Grassroots Up
Tyler Norris, Ashley Hill

29. Case Study: The Alliance for Health Equity- Hospitals, health departments, and community partners working together for health equity in Chicago and suburban Cook County
Jess Lynch, Megan Cunningham, Julie Morita

30. The Health System's Role in Community Health Improvement: The Work of Three Health Institutions
Brian C. Castrucci, Elizabeth Corcoran, Loel S. Solomon, Abigail Gilbert, Alyse B. Sabina,
Lamond Daniels, and Amy A. Clark

31. Community-Centered Health Homes: Bridging Healthcare Services and Community Prevention
Larry Cohen, Leslie Mikkelsen

32. Going Way Upstream: How One Foundation Redefined its Work to Improve Population Health
Peter Long, Brittany Imwalle

33. Case Study: Acting (and Funding) Locally: How one Virginia Foundation is Changing the Way they Support Communities
Pat Mathews

V. Sustainability and Financing: Supporting Partnerships over Time

34. Overview
Craig Thomas, Brian C. Castrucci

35. The Role of Community Development as a Partner in Health
Doug Jutte

36. Braiding, Blending, or Block Granting? How to Sustainably Fund Public Health and Prevention in States
Amy Clary, Trish Riley

37. Rethinking the Mission of Health Systems: Improving Community Health as Anchor Institutions
David Zuckerman, David Ansell, Michellene Davis

38. Case Study: BUILDing Ties with the Business Community
Katherine Oestman, Rosalind Bello, Catherine Chennisi, Anna Brewster

VI. Policy: Achieving Sustained Impact

39. Overview
Don Bradley, Edward L. Hunter

40. Fighting Big Soda at the Local Level
Nikki Highsmith Vernick, Glenn E. Schneider

41. Building Off of Evidence Based Policies: The CDC's Health Impact in 5 Years (HI-5) Initiative and CityHealth, an Initiative of the de Beaumont Foundation and Kaiser Permanente
Elizabeth Skillen, Shelley Hearne

42. The Impact of State and Territorial Public Health Policy: Interventions to Prevent Opioid Misuse and Addiction
Michael R. Fraser, Philicia Tucker, Jay C. Butler

43. Case Study: Nontraditional Partners in the Case of Kansas City
Scott Hall, Rex Archer

VII. Training and Workforce: Preparing for the Future that Is Already Here

44. Overview
J. Lloyd Michener, Craig Thomas

45. Shaping the Next Generation of Providers
Karen Remley, Gerri Mattson

46. On the Synergies that Can Generate Excellence in Public Health Education
Sandro Galea

47. Case Study: State Innovations in Training
Kristi Martinsen, Michelle Goodman

48. Better Together: Engaging Leaders in Community Collaborative Efforts
Anh Tran, Anne Derouin

49. Voices of the Next Generation
Elizabeth Corcoran, Sarah LaFave, Denny Fe Garcia Agana. Haleigh Kampman, John C. Penner, Margaret L. McCarthy, Katherine P. Mullins, Michelle Vu, Ashten Duncan

VIII. Conclusion: Taking the Next Steps toward Population Health

50. Conclusion
J. Lloyd Michener, Brian C. Castrucci, Don Bradley, Craig Thomas, Edward L. Hunter

Editorial Reviews

A feast of information and a must-read for any clinician interested in moving primary care beyond the doors of the medical office - Family Medicine

"Highly recommended for offering insight and guidance on bridging the gap between primary care and public health." -Journal of Public Health Management and Practice

From the Publisher