The Struggle for World Markets: Competition and Cooperation Between NAFTA and the European Union

by Gavin Boyd (Editor)

Overview

The Struggle for World Markets examines the pattern of deepening integration and imbalances across the Atlantic as the European Union and North America are increasingly linked through high volume trade and expanding transnational production.

Distinguished authors examine in detail structural policy issues, foreign direct investment flows, free trade options and the evolution of collaborative arangements between firms, especially in high technology sectors. The volume explores the possibility of promoting greater links between the European Union and North America. It offers assessments of potentials for the formation of new alliances that would strengthen Atlantic economic ties.

The Struggle for World Markets will be invaluable to policymakers and scholars with an interest in international business, international political economy, commerce and political science.

Product Details

ISBN-13:	9781858985497
Publisher:	Edward Elgar Publishing
Publication date:	03/28/1998
Series:	New Horizons in International Business series
Pages:	264
Product dimensions:	6.20(w) x 9.30(h) x 1.00(d)

About the Author

Edited by the late Gavin Boyd, formerly Honorary Professor, Political Science Department, Rutgers, The State University of New Jersey, Newark, US and Adjunct Professor, Management Faculty, Saint Mary’s University, Canada

Table of Contents

Contents: 1. Re-energizing the Transatlantic Connection (J.H. Dunning) 2. Atlantic Interdependencies and Free Trade (S. Blank and A. Taillandier) 3. Structural Interdependence between the European Union and the United States: Technological Positions (P. Buigues and A. Jacquemin) 4. North American Sectoral Profiles and Corporate Strategy in the Automobile Industry (A. Rugman and G. Boyd) 5. Atlantic Systems of Corporate Finance and Governance (S. Prowse) 6. Atlantic High-technology Complementarities (J. Niosi and B. Godin) 8. Atlantic Foreign Direct Investment Flows (P.J. Buckley and J. Clegg) 9. Atlantic Strategic Technology Alliances (J. Hagedoorn) 10. Systemic Approaches to Managing Interdependencies (G. Boyd) 11. Planning Atlantic Direct Investment Conferences (G. Boyd) Index

Editorial Reviews

Explores the evolution of and structural links between the North American and European economies, emphasizing the possibilities of coordinating policies for the greater development of financial alliances between transatlantic firms. Eleven papers discuss topics such as sectoral linkage potentials, foreign direct investment flows, approaches to managing interdependencies, systems of corporate finance and governance, and high-technology complementaries. Annotation c. by Book News, Inc., Portland, Or.

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