The Tribal Code: Timeless Lessons in Survival and Success

by Jo Owen

Overview

The Tribal Code shows what it takes to survive and succeed in a tough world. Tribes have survived far longer, with far fewer resources in far harsher environments than most modern firms. So maybe, just maybe, we can learn something about survival and success from these great survivors.

The Tribal Code is based on 20 years of original research with tribes around the world. It also reflects work with over 100 of the best, and a couple of the worst, firms on our planet.

With inspiring stories and lavish pictures, you will discover timeless lessons of survival and success:

• what it takes to be a leader people want to follow
• how to be sure to beat your competition
• how to build a team which works together
• why you need to keep on changing and adapting
• why excellence is a survival dead end
• how to survive in an AI world
• why we succeed and why we should enjoy our success

The author is the only person to win the CMI gold award three times for his best selling books, which include How to Lead, Mindset of Success and Global Teams. He practices what he preaches and is the founder of eight NGOs, with turnover above £100 million annually.

Product Details

ISBN-13:	9781999612801
Publisher:	Auvian
Publication date:	09/21/2018
Series:	Leadership Classics , #1
Pages:	164
Product dimensions:	5.50(w) x 8.25(h) x 0.45(d)

About the Author

Jo Owen is the only person to win the Chartered Management Institute Gold Medal three times for his best selling books which include How to Lead, Global Teams and The Mindset of Success. He has featured on CNN, Forbes, Fortune, Financial Times and many magazines and news media.
Jo practices what he preaches as a leader. He is founder of Teach First, the UK's largest graduate recruiter and seven other NGOs with combined turnover above £100 million. He has started a bank from scratch and built businesses in Japan, America and Europe. He was a partner at Accenture and the MAC Group and started his career at Procter & Gamble in brand management. His career highlights include becoming the best nappy salesman in Birmingham, putting the blue speckle in Daz and getting sued for $12 billion, when a billion was worth something.
He has also spent 20 years researching tribes from Mali to Mongolia, from the Arctic to Australia to Papua New Guinea and beyond to discover what businesses can learn from them about survival and success.
Jo is in demand as a coach and keynote speaker and can be reached at [e-mail]

Table of Contents

Introduction 7

1 The leadership code

Act the part 13

Take responsibility 15

Make a difference 17

Show courage: step up, not back 19

Leading from the front 21

Leadership is a contact sport 23

Learn the code 25

2 The team code

Respect your tribe 35

One for all and all for one 37

Survival is a collective effort 43

Communicate less, understand more 45

Trust the messenger, not the message 49

Make technology your servant, not your master 51

3 The change code

Change or die 57

Migrate to greener pastures 63

Control your destiny, or someone else will 65

4 The strategy code

Seek fit, not perfection 75

Focus, focus, focus 85

Unfair fights are the best fights 90

Defend what you have 97

Embrace risk 99

Escape the prison of success 101

Escape the resource trap 103

5 The cultural code

Respect for the community 111

Earn respect 113

Celebrate to survive 121

6 The ancestral code

Appreciate the invisible: the rule of law 129

Education, education, education 131

Help from the invisible hand 133

Enjoy your freedom 137

7 Your personal code

Build your know-how 145

Count your blessings 153

How to wake up in the morning 155

Know what you want 157

About the book 161

About the author 162

Editorial Reviews

"This is a clarion call to simplicity and fundamentals in organisations. It is full of great stories, sharp observations and acute parallels between the lives of tribes and businesses"

Professor Nigel Nicholson, Professor of Organisational Behaviour, London Business School

"A real eye opener which shows how much corporate leaders can learn from the centuries of accumulated wisdom of those who have been through it before."

From the Publisher