The Virtuous Ones

In this work of fiction, Pure Creative, an ad agency, has set its sights on rap star Markus in hopes of cinching one of the most profitable collaborations ever: turning the viral music video for his number-one song "Holy War"—in which he ventures into poor neighborhoods to make broad gestures of generosity—into an ad campaign for their most lucrative client, the telecommunications giant Telco.

Pure's client services lead, Ella, is dealing with other ch...