TurboStrategy: 21 Powerful Ways to Transform Your Business and Boost Your Profits Quickly

by Brian Tracy

Overview

All the business wisdom in the world doesn't matter if it doesn't produce results. Whether your business is humming along fine or struggling to stay afloat, your company has more potential than the results show.

Brian Tracy has worked with more than 500 companies throughout the US, Canada, and 22 other countries. He has helped hundreds of thousands of people worldwide to achieve spectacular results, and now he is helping businesses reach new levels of success in this book.

Companies in all industries can get on the fast track to more focused strategy, better planning, more powerful marketing and sales approaches, and higher profits. Tracy reveals the practical techniques that the most successful businesses use to thrive, even in the toughest markets.

In Turbostrategy, you will learn how to:

• Maintain flexibility, the key to dealing with an ever-changing business landscape
• Articulate your business' vision, values, mission, purpose, and goals
• Draw a line through the past and become your own turnaround specialist
• Hire the best people and motivate them to excellent

Through 21 strategy points and dozens of examples, stories, and quotations from world-class thinkers and corporate leaders, Turbostrategy will show any company how to turbocharge its strategy and get its business firing on all cylinders.

Product Details

ISBN-13:	9780814413289
Publisher:	AMACOM
Publication date:	06/27/2003
Pages:	160
Product dimensions:	6.00(w) x 9.00(h) x 0.25(d)
Age Range:	17 Years

About the Author

Brian Tracy (Solana Beach, CA) is one of America's top business speakers and a leading consultant on personal and professional development. A best-selling author, his books include Victory! (0-8144-0750-1), Focal Point (0-8144-7129-3), and The 100 Absolutely Unbreakable Laws of Business Success.

Table of Contents

"1. Start Where You Are

2. Draw a Line Under the Past

3. Conduct Basic Business Analysis

4. Decide Exactly What You Want

5. Create Your Ideal Future

6. Design a Mission Statement

7. Reinvent Your Organization

8. Pick the Right People

9. Market More Effectively

10. Conduct a Competitive Analysis

11. Be Better, Faster, Cheaper

12. Change Your Marketing Mix

13. Position Your Company For Success

14. Develop Strategic Business Units

15. Sell More Effectively

16. Remove the Critical Constraints

17. Reengineer Your Company

18. Pump Up Your Profits

19. Practice the KAIZEN Method

20. Concentrate on the Core

21. Focus on Results"