Why Digital Transformations Fail: The Surprising Disciplines of How to Take Off and Stay Ahead
Former Procter & Gamble Vice President for IT and Shared Services, Tony Saldanha gives you the keys to a successful digital transformation: a proven five-stage model and a disciplined process for executing it.

Digital transformation is more imperative than ever. Enterprises must fully transform their entire business model to digital, not just parts of the business. But 70 percent of digital transformations fail. Why? Not because of a lack of technological capability, executive awareness, or CEO support, but because of a lack of direction and discipline.

Tony Saldanha says your goal should be to arrive at a state of perpetual digital transformation, where your organization doesn't just disrupt its competitors but continuously disrupts itself (think Netflix, Amazon, or Google). To get there he outlines a three-phase execution process for digital transformations based on the famous airplane takeoff checklist, which has reduced crashes to one in every 1.2 million flights-a 0.00008 percent failure rate. Using this model, Saldanha shows companies how to get Ready, prepare a solid foundation for your change effort; Accelerate, learn from your experiences and continue to refine your approach; and Sustain the pace of technological innovation over the long haul.
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Why Digital Transformations Fail: The Surprising Disciplines of How to Take Off and Stay Ahead
Former Procter & Gamble Vice President for IT and Shared Services, Tony Saldanha gives you the keys to a successful digital transformation: a proven five-stage model and a disciplined process for executing it.

Digital transformation is more imperative than ever. Enterprises must fully transform their entire business model to digital, not just parts of the business. But 70 percent of digital transformations fail. Why? Not because of a lack of technological capability, executive awareness, or CEO support, but because of a lack of direction and discipline.

Tony Saldanha says your goal should be to arrive at a state of perpetual digital transformation, where your organization doesn't just disrupt its competitors but continuously disrupts itself (think Netflix, Amazon, or Google). To get there he outlines a three-phase execution process for digital transformations based on the famous airplane takeoff checklist, which has reduced crashes to one in every 1.2 million flights-a 0.00008 percent failure rate. Using this model, Saldanha shows companies how to get Ready, prepare a solid foundation for your change effort; Accelerate, learn from your experiences and continue to refine your approach; and Sustain the pace of technological innovation over the long haul.
.
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Why Digital Transformations Fail: The Surprising Disciplines of How to Take Off and Stay Ahead

Why Digital Transformations Fail: The Surprising Disciplines of How to Take Off and Stay Ahead

by Tony Saldanha

Narrated by Wayne Shepherd

Unabridged — 6 hours, 21 minutes

Why Digital Transformations Fail: The Surprising Disciplines of How to Take Off and Stay Ahead

Why Digital Transformations Fail: The Surprising Disciplines of How to Take Off and Stay Ahead

by Tony Saldanha

Narrated by Wayne Shepherd

Unabridged — 6 hours, 21 minutes

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Overview

Former Procter & Gamble Vice President for IT and Shared Services, Tony Saldanha gives you the keys to a successful digital transformation: a proven five-stage model and a disciplined process for executing it.

Digital transformation is more imperative than ever. Enterprises must fully transform their entire business model to digital, not just parts of the business. But 70 percent of digital transformations fail. Why? Not because of a lack of technological capability, executive awareness, or CEO support, but because of a lack of direction and discipline.

Tony Saldanha says your goal should be to arrive at a state of perpetual digital transformation, where your organization doesn't just disrupt its competitors but continuously disrupts itself (think Netflix, Amazon, or Google). To get there he outlines a three-phase execution process for digital transformations based on the famous airplane takeoff checklist, which has reduced crashes to one in every 1.2 million flights-a 0.00008 percent failure rate. Using this model, Saldanha shows companies how to get Ready, prepare a solid foundation for your change effort; Accelerate, learn from your experiences and continue to refine your approach; and Sustain the pace of technological innovation over the long haul.
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Editorial Reviews

From the Publisher

Tony’s mastery in getting digital transformation done is unsurpassed. His work at P&G is a testament to the power of exponential organizations. Why Digital Transformations Fail is an important building block of our Exponential Organizations book series specifically covering successfully scaling transformations.”
—Salim Ismail, bestselling author of Exponential Organizations, angel investor, speaker, and technology strategist
 
“Tony has taken all the great learnings from P&G to provide a clear, practical, and experience-based pathway to succeeding in digital transformation. Executing innovation with discipline is critical to winning in digital transformation and enabling long-term business growth. An enlightening read for anyone!”
—Shailesh Jejurikar, President, Global Fabric Care and Fabric & Home Care Sector, and Executive Sponsor, Global Sustainability, Procter & Gamble
 
“A must-read for anyone currently undergoing or planning a digital transformation journey.”
—Simen Munter, Chief Operating Officer, Personal Banking, Nordea, Stockholm
 
“Tony, as usual, delivers a powerful guide by making a complex topic simple, logical, and practical—that’s what comes out of the decades of experience in internally disrupting operations!”
—Christian Mertin, EY Global Business Services and EY Global Client Service Partner, Ernst & Young
 
“Tony has mentored many IT professionals (including myself) on how to deliver IT projects and run IT operations with excellence. He now brings his thoughtful and meticulous approach to digital transformations to provide an outstanding road map for succeeding in the digital era.”
—Yazdi Bagli, Senior Vice President, Global Business Services and Emerging Technologies, Walmart
 
“Tony Saldanha has written the breakthrough, actionable guide to transitioning your organization to the digital future and to keep it winning in the face of constant disruptions.”
—Rebecca Rhoads, President, Global Business Services, Raytheon

Library Journal

06/28/2019

Newer. Better. Quicker. Businesses have always sought a competitive advantage, sometimes through product, sometimes through delivery method. The first struggle of a new business is to grow and be profitable. Following that, the company must sustain and improve. Today's focus is on digital. The thesis of this debut by Saldanha, former Procter & Gamble VP for IT and shared services, now president of the consulting firm Transformant, is that C-level executives and directors are deficient in their knowledge of technology, especially business application development. The book presents methods and checklists for businesses to keep advancing, rather than marching in place. Saldanha uses a number of relevant examples from companies such as Virgin Group, Google, and Amazon and includes a postmortem on some failures. In the final analysis, this business resource is on the continuum of works starting with Peter Drucker's Management: Challenges for the 21st Century and moving on to Clayton Christiansen's The Innovator's Solution. VERDICT A useful primer for the next generation in IT and business management.—Steven Silkunas, Fernandina Beach, FL

Product Details

BN ID: 2940191323893
Publisher: Ascent Audio
Publication date: 07/23/2019
Edition description: Unabridged
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