Business

A Car Guy's Candid Look Under Management's Hood

Book Cover Image. Title: Icons and Idiots:  Straight Talk on Leadership, Author: Bob Lutz

Icons and Idiots

Bob Lutz

Bob Lutz retired in 2010 after 47 years in the auto industry, closing with a stint as co-chairman at GM after senior roles at Ford, Chrysler, and BMW. In his new book, after his national bestseller Car Guys vs. Bean Counters, he delivers a lively look at the leaders he encountered along the way -- the good, the bad, and the ugly -- including Eberhard von Kuenheim, Lee Iacocca, and many more. As he reveals, nuttiness is not necessarily a deterrent to successful leadership, and can even be an asset. 

Stay Ahead of the Curve
Discover the books that expand business paradigms, rethink the workplace, and reshape investment strategies in our 'Best in Business' collection.