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A Car Guy's Candid Look Under Management's Hood
Bob Lutz retired in 2010 after 47 years in the auto industry, closing with a stint as co-chairman at GM after senior roles at Ford, Chrysler, and BMW. In his new book, after his national bestseller Car Guys vs. Bean Counters, he delivers a lively look at the leaders he encountered along the way -- the good, the bad, and the ugly -- including Eberhard von Kuenheim, Lee Iacocca, and many more. As he reveals, nuttiness is not necessarily a deterrent to successful leadership, and can even be an asset.