Title: Hug Your Haters: How to Embrace Complaints and Keep Your Customers, Author: Jay Baer
Title: Designing Complaint Handling and Service Recovery Strategies, Author: Jochen Wirtz
Title: Effective Consumer Complaining: Win - Don'T Whine, Author: Ola Kaufman
Title: Consumer Boycotts: Effecting Change Through the Marketplace and Media, Author: Monroe Friedman
Title: Shocked, Appalled, and Dismayed!: How to Write Letters of Complaint That Get Results, Author: Ellen Phillips