Richard Cranium is a vehicle sales veteran. He was the typical ‘car salesman’ until he realized that people shouldn’t be so easily taken for a ride when buying a vehicle. Throughout his career, first as a Vehicle Salesman, then as a Finance Manager, Sales Manager and later as a General Manager, Richard has made tracks while giving consumers ‘a fair deal.’

In his book, Richard gives the reader the answers as to how consumers could save money when buying or leasing the vehicle of their choice. “It will bring consumers up to speed fast; leveling the playing field.”

“Today consumers must arm themselves with knowledge through education to protect themselves and their money.”

But where do they turn to for help? The public, through various means and ways, is getting educated slowly but surely, however this book is a one stop encyclopedia for today’s consumer to turn to for every topic one could think of. The information contained in this book saves the consumer both time and money.

Richard concludes saying: “After reading this book, you will be confident in having acquired the knowledge and the negotiating skills to achieving your goal – getting a fair deal.”