Title: The Hero and the Outlaw: Building Extraordinary Brands through the Power of Archetypes / Edition 1, Author: Margaret Mark
Title: The Expressive Organization: Linking Identity, Reputation, and the Corporate Brand / Edition 1, Author: Majken Schulz
Title: Brands and Branding / Edition 1, Author: Stephen Brown
Title: Global Culture Industry: The Mediation of Things / Edition 1, Author: Scott Lash
Title: Contemporary Research in E-Branding, Author: Subir Bandyopadhyay
Title: Brand Relevance: Making Competitors Irrelevant / Edition 1, Author: David A. Aaker
Title: Designing Brand Experience: Creating Powerful Integrated Brand Solutions / Edition 1, Author: Robin Landa
Title: A Brand New Language: Commercial Influences in Literature and Culture, Author: Monroe Friedman
Title: Brands: The New Wealth Creators, Author: Susannah Hart
Title: A Master Class in Brand Planning: The Timeless Works of Stephen King / Edition 1, Author: Judie Lannon
Title: Brands: Meaning and Value in Media Culture / Edition 1, Author: Adam Arvidsson
Title: Brand Culture / Edition 1, Author: Jonathan Schroeder
Title: Corporate Reputation and Competitiveness / Edition 1, Author: Rosa Chun
Title: Competitive Strategy for Media Firms: Strategic and Brand Management in Changing Media Markets / Edition 1, Author: Sylvia M. Chan-Olmsted
Title: Brandraising: How Nonprofits Raise Visibility and Money Through Smart Communications / Edition 1, Author: Sarah Durham
Title: Brain Tattoos: Creating Unique Brands That Stick in Your Customers' Minds / Edition 1, Author: Karen POST
Title: Engaging Brands: A Customer-Centric Approach for Superior Experiences / Edition 1, Author: Michela Addis
Title: The Masterbrand Mandate: The Management Strategy That Unifies Companies and Multiplies Value / Edition 1, Author: Lynn B. Upshaw
Title: Brandjam: Humanizing Brands Through Emotional Design, Author: Marc Gobe
Hardcover from $19.40 $24.95 Current price is $19.40, Original price is $24.95.
Title: The International Brand Valuation Manual: A complete overview and analysis of brand valuation techniques, methodologies and applications / Edition 1, Author: Gabriela Salinas

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