David Macpherson drives through Orange, Massachusetts and sees it has changed. It is no longer a sleepy Central Mass town. It is now Castle Rock, Maine. Castle Rock from the Stephen King books. A new Castle Rock television show is being filmed in town and many of the store fronts have new signs.

Join David has looks at the art of a town pretending to be another town. The signs are the focus. David goes on tangents as he looks at them.

How does a town become a movie set? Are these signs that are now on the stores only byproducts of movie production or are they an art piece in themselves? Is driving through Orange a means to an end, or is it transformed into an excursion in outside and outsider art?