Agribusiness Fundamentals and Applications / Edition 2

by PhD., Cliff Ricketts

Overview

Agribusiness: Fundamentals and Applications, second edition, is essential for anyone interested in or entering the agricultural industry. It includes chapters on the agricultural input and output sectors within the agricultural industry. Basic principles of commodity marketing, international agriculture marketing and food and fiber processing channels are some of the topics explored in detail. Basic agricultural economic principles are discussed to assist the user to better manage an agribusiness, and explain how to start-up, run and manage your own agribusiness.

Product Details

ISBN-13:	2901418032318
Publisher:	Cengage Learning
Publication date:	02/28/2008
Edition description:	REV
Pages:	512
Product dimensions:	8.60(w) x 10.70(h) x 1.10(d)

About the Author

Cliff Ricketts holds a Bachelor of Science in Agricultural Education and a Masters of Education (Administration and Supervision) from the University of Tennessee. He received his PhD in Agricultural and Teacher Education from Ohio State University. The winner of several prestigious awards (including AGR Agricultural Teacher of the Year and FFA Blue & Gold Award), Dr. Ricketts has taught a wide variety of Agricultural Education and Teaching Methods courses over his fifteen-year career. He is currently a Professor of Agricultural Education in the Department of Agribusiness and Agriscience at Middle Tennessee State University in Murfreesboro, Tennessee.


Kristina G. Ricketts was born and raised in Lincoln, Nebraska. Upon graduating from high school, she pursued and graduated with a degree in Agricultural Leadership, Education and Communication from the University of Nebraska- Lincoln. Continuing in the academic line, she moved to Gainesville, Florida and received a Master s degree in 2003, and a Ph.D. in 2005- both from the University of Florida, within the field of agricultural leadership, collaborative leadership and youth leadership development. She is presently an Assistant Professor within the Department of Agricultural Extension Education at the University of Kentucky.

Table of Contents

Unit I: Introduction to Agribusiness Chapter 1: Agriculture and Agribusiness Chapter 2: Agricultural Economics and the American Economy Chapter 3: The Size and Importance of Agribusiness Chapter 4: Emerging Agribusiness Technologies Unit II: Starting and Running an Agribusiness Chapter 5: Planning and Organizing an Agribusiness Chapter 6: Types of Agribusiness Chapter 7: Personal Financial Management Chapter 8: Agribusiness Record Keeping and Accounting Chapter 9: Human Resource Management Chapter 10: Farm Management Unit III: The Agribusiness Input Sector Chapter 11: The Agribusiness Input Sector Chapter 12: Agricultural Policy Chapter 13: Agribusiness Input Services: Credit Unit IV: The Agribusiness Output (Marketing) Sector Chapter 14: Basic Principles of Agrimarketing Chapter 15: Commodity (Futures) Marketing Chapter 16: International Agriculture Marketing Chapter 17: Agrimarketing Channels Unit V: Agricultural Economics Chapter 18: Production Economics Chapter 19: Economic Activity and Analysis Appendix Glossary Index

Editorial Reviews

The text is well organized, objectives are laid out in a manner that is easy for students to follow, and the graphs and illustrations help illustrate points judiciously, rather than just as filler. Information is relevant and the writing is at an appropriate level.

The material is well written and presented to the reader. I like the word list for each chapter, the end of the chapter activities, and the chapter organization.

From the Publisher