Overview
An Angel’s Guide Part 2 To Doing More Profitable Business by Doc Miller
One reader described this book series as "easy to read." Most of us believe in angels but few of us have stories to tell about our experiences with them. Jerry Rockwall continues to have beneficial encounters with an angel who calls himself Mark Angeli.
Jerry often finds himself in the middle of a business dilemma. That's not so strange, every business has problems. But what would you do when an angel came knocking at your door?
Almost without error angel Mark has a timely resolution that he shares with Jerry. When Jerry implements these solutions, Jerry's business prospers. However, just like real life, although there are happy endings, the constant, the never changing truth is that problems will always be with us.
Some owners or managers come to work excited to solve problems. Some think they have solved problems but they simply, like little fires, start up again. This is sometimes illustrated by the sentiment, "I've been in business 20 years." The reality is he's been operating at the same level every succeeding year. "1x20=1"
That kind of experience not only yields a stagnant business but it also ultimately hurts the customer and his competitors or industry because the customer develops "lowered expectations." They say, "Is this all there is?"
The business owner or manager who understands and incorporates the "WOW" factor as a part of customer service is the customer's only savior. That's what Jerry Rockwall learns as he has more exposure to Mark Angeli.
Every problem Jerry solves makes it more of a delight for his customers to do business with him. Jerry learns to reactivate what some would call, "dead customers." That one process or technique continues to increase his regular or repeat sales. Is it any wonder that Jerry's wife welcomes him home, every night, when he can show her his daily winnings?
This is Doc Miller saying “I hope you'll not only enjoy reading the entire "An Angel's Guide" series but that you also find the strategies and techniques that Jerry uses can work for you too. Jerry learned that "Results don't lie." You can read and enjoy this series but why not show a profit through applying and implementing so the results can be yours, too?”
