An inspiring model for coalition building.”
—Kirkus Reviews
“Readers interested in labor activism, history, economics, industrial relations, or immigration studies will find this book to be compelling and captivating, as Rosenblum captures the story of this unifying, important, and successful fight for economic equity.”
—Booklist
“A feisty, provocative book...His analysis of the problems facing labor is insightful and sound.”
—Tom Deignan, America Magazine
“Beyond $15 is both a timely history of a bold campaign’s unlikely victory and an inspiring call for a flexible, progressive and power-building vision of labor organizing.”
—Jonathan Timm, In These Times
“The fascinating inside story of how a few labor unions, faith leaders, and immigrant and community groups united to build a grassroots citizens movement that won the nation’s first $15 minimum wage in SeaTac, Washington. From that victory for community power, Rosenblum makes the important case that US labor unions must reinvent themselves as catalysts for a broader social justice movement to challenge the inequality of power in America today, building on the populist revolution awakened by Bernie Sanders.”
—Hedrick Smith, author of Who Stole the American Dream?
“Part memoir, part industry analysis, part campaign summation...Beyond $15 is exciting, thought-provoking, and moving as it looks not only at the big picture but also at the struggles of the workers themselves to alter the terms of their working lives and their places in the community.”
—Bill Fletcher, Jr., coauthor of Solidarity Divided
“A compelling and vital read for any social justice activist. In the vivid detail of a committed participant in the struggle, Rosenblum tells how ordinary airport workers took on the corporate powers and both Democratic and Republican Party elites and won.”
—Kshama Sawant, Seattle City Council member, Socialist Alternative
“Jonathan Rosenblum’s Beyond $15 is an excellent choice for teaching about contemporary worker struggles against economic inequality. My students were captivated by Rosenblum’s firsthand account of the untold story of the SeaTac minimum wage campaign. The book opens up much broader discussions with its careful analysis of the causes and human impact of deteriorating US working conditions over the past four decades. Beyond $15 also teaches important lessons on the practical challenges of building coalitions across lines of identity and the importance of giving workers voice in organized campaigns.”
—George Lovell, Harry Bridges Endowed Chair in Labor Studies and professor and chair of Political Science, University of Washington
“Developing strong labor, faith and community partnerships to engage in campaigns that uplift working people is vital for today’s labor movement. Jonathan Rosenblum’s Beyond $15 about the coalition that won a $15 minimum wage in Sea-Tac, Washington, shows union leaders and activists how this can be done, and how victory can be won, even in the most daunting circumstances.”
—Henry Garrido, Executive Director, District Council 37, AFSCME, AFL-CIO
“For thirty-three years, Jonathan Rosenblum has been sharing his winning analysis, history of struggle, and strategy with ordinary workers. In Beyond $15, he invites all of us into the learning. With stunning simplicity and clarity, Rosenblum walks the reader through exactly how giant corporations have decimated the American Dream. Better still, he explains what it will take to get out of our current mess and rebuild the power we need to defeat out of control corporate power.”
—Jane McAlevey, organizer and author of No Shortcuts: Organizing for Power in the New Gilded Age
2017-01-18
A veteran (30-plus years) labor organizer tells the story of the Seattle-Tacoma area's successful $15-per-hour minimum wage campaign and looks forward to a future revival of the labor movement.Rosenblum was director of the Service Employees International Union's campaign to improve the wages and working conditions of its members at the SeaTac airport. Inspired by New York City's United Food and Commercial Workers campaign for a $15 minimum wage, the SeaTac campaign soon took on characteristics very different from those usually attributed to "the business union model." The author and his allies adopted a political, coalition-building approach rather than relying on the negotiating services that the union staff provides—or fails to provide—for their worker members. Rosenblum's idea rested on "three bedrock principles—aim higher, reach wide, build deeper." The author develops the story of how most of the SeaTac workers were largely part-time and working for contractors, a situation caused by deregulation and the effects of post-9/11 austerity measures from airports and airlines. Many of the airport's workers were also new immigrants. Few were making a living wage, and many were holding more than one part-time job. Local churches and mosques were providing aid and relief to workers' families. Eventually, they and community organizers realized the power of banding together: "Sikh taxi drivers marched with Somali cabin cleaners, Ethiopian wheelchair attendants, Mexican and white fuelers, and African skycaps." The campaign organizers decided to focus on the building of these coalitions in the surrounding community, making the question of living wages a moral and ethical issue for the organizations that provided spiritual shelter for their communities. Their campaign really kicked off when Hertz banned Muslims from praying. Ultimately, the community approach was transformational and led to an electoral ballot initiative and a sharply contested campaign, which established new wage rates and labor laws for the area. An inspiring model for coalition-building.