Blockchain Loyalty: Disrupting Loyalty And Reinventing Marketing Using Cryptocurrencies. 1st Edition

Blockchain Loyalty: Disrupting Loyalty And Reinventing Marketing Using Cryptocurrencies. 1st Edition

by Philip Shelper

NOOK Book(eBook)

$9.95

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Product Details

BN ID: 2940155340775
Publisher: Philip Shelper
Publication date: 07/07/2018
Sold by: Smashwords
Format: NOOK Book
Sales rank: 1,222,875
File size: 1 MB

About the Author

Philip Shelper has over 12 years’ experience within the loyalty industry, including roles at Qantas Frequent Flyer and Vodafone, as well as running his own loyalty management consultancy, Loyalty & Reward Co, which he established in 2013. Loyalty & Reward Co focuses on loyalty program design and implementation for major companies globally. Phil is a member of over 140 loyalty programs, and a researcher of loyalty psychology and loyalty history, all of which he uses to understand the essential dynamics of what makes a successful loyalty program. He is an active cryptocurrency trader and presents regularly on blockchain loyalty at conferences and meet-ups around the world. Phil is always interested to share knowledge about blockchain loyalty, and regularly does so via www.blockchainloyalty.io, a global blockchain loyalty resource centre.

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