Coca-Cola's Marketing Strategy: An Analysis of Price, Product and Communication
Research Paper (undergraduate) from the year 2011 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, grade: 1,0, , language: English, abstract: Coca-Cola: a Soft drink which is not only refreshment, but an American symbol. Coca-Cola has grown to one of the world's biggest and most successful companies. Such a success could only be achieved by a strong and outstanding Marketing Management. Coca-Cola connects with its audience and customers in a way that other companies don't do. This report provides information about Coca-Cola's Marketing Strategy and analyzes its communication, product and price policy.
1116906945
Coca-Cola's Marketing Strategy: An Analysis of Price, Product and Communication
Research Paper (undergraduate) from the year 2011 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, grade: 1,0, , language: English, abstract: Coca-Cola: a Soft drink which is not only refreshment, but an American symbol. Coca-Cola has grown to one of the world's biggest and most successful companies. Such a success could only be achieved by a strong and outstanding Marketing Management. Coca-Cola connects with its audience and customers in a way that other companies don't do. This report provides information about Coca-Cola's Marketing Strategy and analyzes its communication, product and price policy.
20.95
In Stock
5
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Coca-Cola's Marketing Strategy: An Analysis of Price, Product and Communication
83
Coca-Cola's Marketing Strategy: An Analysis of Price, Product and Communication
83
20.95
In Stock
Product Details
| ISBN-13: | 9783656494980 |
|---|---|
| Publisher: | GRIN Verlag GmbH |
| Publication date: | 09/11/2013 |
| Sold by: | Libreka GmbH |
| Format: | eBook |
| Pages: | 83 |
| File size: | 8 MB |
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