Contemporary Processes of Text Typeface Design

This book addresses the paucity of published research specifically dealing with knowledge of text typeface design processes.

Dr Michael Harkins uses a Grounded Theory Methodology to render a tripartite theory resulting in explanation and description of the processes of text typeface design based upon the evidence of subject specific expert knowledge from world-leading practitioners, including Matthew Carter, Robin Nicholas, Erik Spiekermann, and Gerard Unger.

The book will be of interest to scholars working in design research, design epistemology, design process, typography, type design, information design and graphic design.

1135744306
Contemporary Processes of Text Typeface Design

This book addresses the paucity of published research specifically dealing with knowledge of text typeface design processes.

Dr Michael Harkins uses a Grounded Theory Methodology to render a tripartite theory resulting in explanation and description of the processes of text typeface design based upon the evidence of subject specific expert knowledge from world-leading practitioners, including Matthew Carter, Robin Nicholas, Erik Spiekermann, and Gerard Unger.

The book will be of interest to scholars working in design research, design epistemology, design process, typography, type design, information design and graphic design.

41.49 In Stock
Contemporary Processes of Text Typeface Design

Contemporary Processes of Text Typeface Design

by Michael Harkins
Contemporary Processes of Text Typeface Design

Contemporary Processes of Text Typeface Design

by Michael Harkins

eBook

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Overview

This book addresses the paucity of published research specifically dealing with knowledge of text typeface design processes.

Dr Michael Harkins uses a Grounded Theory Methodology to render a tripartite theory resulting in explanation and description of the processes of text typeface design based upon the evidence of subject specific expert knowledge from world-leading practitioners, including Matthew Carter, Robin Nicholas, Erik Spiekermann, and Gerard Unger.

The book will be of interest to scholars working in design research, design epistemology, design process, typography, type design, information design and graphic design.


Product Details

ISBN-13: 9781000059922
Publisher: Taylor & Francis
Publication date: 05/12/2020
Series: Routledge Research in Design Studies
Sold by: Barnes & Noble
Format: eBook
Pages: 164
File size: 2 MB

About the Author

Michael Harkins is Associate Professor of Graphic/Digital/Communication Design at University of Leeds.

Table of Contents

1. Introduction; 2. Historical Context; 3. Processes of text typeface design: An Introduction; 4. Trajectorizing; 5. Homologizing; 6. Attenuating; 7. Discussion; 8. Conclusion

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