Design Thinking Basics: An introduction to the DTMethod

Design thinking works for any organization, regardless of its size, profile or scopeof activity. Computers, children’s incubators, transport services and projectmanagement applications have all been designed using design thinking approaches.Implementing design thinking in an organization and embedding the rules of thisapproach is a complex task. For this process to run smoothly and for employees toknow their roles and goals, various methods are used to support design thinking.One such method is the DTMethod, to which this manual is devoted.The DTMethod (design thinking method) is a description of actions that an organizationshould take to increase the likelihood of success in the design process. In other words, itis a guide to design thinking.The DTMethod is built on a foundation of three elements: knowledge, case studies andexperience. There is scientific evidence behind the DTMethod. The study conductedwith scientists (Dukala et al., in press) confirms that teams who work with theDTMethod create solutions that are more original, more valuable for business and moreuseful, and have a higher impact on the challenge than the teams who work with othermethods (including brainstorming and other collaborative modes). The effectiveness ofthe DTMethod is also confirmed by many years of practice. The three elements cometogether to yield the proven rule set that is the DTMethod.

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Design Thinking Basics: An introduction to the DTMethod

Design thinking works for any organization, regardless of its size, profile or scopeof activity. Computers, children’s incubators, transport services and projectmanagement applications have all been designed using design thinking approaches.Implementing design thinking in an organization and embedding the rules of thisapproach is a complex task. For this process to run smoothly and for employees toknow their roles and goals, various methods are used to support design thinking.One such method is the DTMethod, to which this manual is devoted.The DTMethod (design thinking method) is a description of actions that an organizationshould take to increase the likelihood of success in the design process. In other words, itis a guide to design thinking.The DTMethod is built on a foundation of three elements: knowledge, case studies andexperience. There is scientific evidence behind the DTMethod. The study conductedwith scientists (Dukala et al., in press) confirms that teams who work with theDTMethod create solutions that are more original, more valuable for business and moreuseful, and have a higher impact on the challenge than the teams who work with othermethods (including brainstorming and other collaborative modes). The effectiveness ofthe DTMethod is also confirmed by many years of practice. The three elements cometogether to yield the proven rule set that is the DTMethod.

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Design Thinking Basics: An introduction to the DTMethod

Design Thinking Basics: An introduction to the DTMethod

Design Thinking Basics: An introduction to the DTMethod

Design Thinking Basics: An introduction to the DTMethod

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Overview

Design thinking works for any organization, regardless of its size, profile or scopeof activity. Computers, children’s incubators, transport services and projectmanagement applications have all been designed using design thinking approaches.Implementing design thinking in an organization and embedding the rules of thisapproach is a complex task. For this process to run smoothly and for employees toknow their roles and goals, various methods are used to support design thinking.One such method is the DTMethod, to which this manual is devoted.The DTMethod (design thinking method) is a description of actions that an organizationshould take to increase the likelihood of success in the design process. In other words, itis a guide to design thinking.The DTMethod is built on a foundation of three elements: knowledge, case studies andexperience. There is scientific evidence behind the DTMethod. The study conductedwith scientists (Dukala et al., in press) confirms that teams who work with theDTMethod create solutions that are more original, more valuable for business and moreuseful, and have a higher impact on the challenge than the teams who work with othermethods (including brainstorming and other collaborative modes). The effectiveness ofthe DTMethod is also confirmed by many years of practice. The three elements cometogether to yield the proven rule set that is the DTMethod.


Product Details

ISBN-13: 9780117094239
Publisher: The Stationery Office Ltd
Publication date: 01/16/2023
Sold by: Barnes & Noble
Format: eBook
Pages: 125
File size: 2 MB

About the Author

As lead author of the DTMethod, Rafał is a psychologist, trainer, designer and consultant. He has spent countless hours helping design thinking teams to find solutions. Not only has he created development programs, motivational systems, business simulations and training games, but he has also supported organizational changes as a trainer and consultant. He is convinced of the superiority of evidence-based approaches over intuitive actions, and strongly believes that design thinking is currently the only approach that will help people to find the best solutions to different challenges.
Agnieszka, the co-author of this book, is an educator, learning designer and e-learning specialist. She works in the mercurial environment of a university, where design thinking helps her to find solutions to complex problems with diverse teams. She is interested in exploring contexts for design and understanding users through research and prototyping.
Michał, the second co-author, is a facilitator, designer and trainer, facilitating design thinking processes for business, science and administration. He is particularly interested in creativity and the methods of stimulating it. A natural sceptic, he is a flexible supporter of structured and systemic approaches to idea generation.
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