Read an Excerpt
  Face Value 
 The Entwined Histories of Money and Race in America 
 By MICHAEL O'MALLEY 
 THE UNIVERSITY OF CHICAGO PRESS 
 Copyright © 2012   The University of Chicago 
All right reserved.
 ISBN: 978-0-226-62937-7 
    Chapter One 
  This New Black Flesh Coin    
  I was brought on board by one Robertson Mumford, steward of said vessel, for four gallons  of rum, and a piece of calico, and called VENTURE, on account of his having purchased  me with his own private venture. Thus I came by my name.  
  Circumstances forced Colonial Americans to rethink money. Trained  to regard money as gold or silver, something with a fixed, natural  value, they responded to the lack of gold or silver in North America  by inventing new forms of money. These new forms depended on  social agreement, not natural value: they emphasized the infinite potential  of labor rather than the finite stock of material goods, and so paper  money upset the idea of "natural" class distinctions. In these same years,  Americans adopted racial slavery, a system based on the idea of natural,  intrinsic difference but at the same time deeply enmeshed in market  exchange and negotiation. Like the idea of gold's intrinsic value, the  supposedly non-negotiable racial difference of Africans stabilized value  in exchange: as the idea of intrinsic class difference declined, Americans  built a financial system in which racial value anchored monetary value.  Americans resorted to racial slavery partly because they lacked a "natural"  standard of value and character in commerce.  
  
  * * *  
  
  Slave narratives often include a moment when the slave considers buying  his or her own freedom. The moment always stands out as pivotal. Sometimes  the slave rejects the possibility altogether, because buying oneself  legitimizes slavery's principles. Sometimes the moment comes with  relief, tempered by necessity; sometimes it comes with elaborate details  of the negotiation.  
  This moment of potential sale dramatizes several interesting problems,  most notably the fairly obvious point that if the slave can earn the  value of his or her redemption, then the slave must have a value beyond  that price—bringing the master cash for one's redemption only advertises  one's continuing value as a slave. But if the slave can earn more  than his or her purchase price, then the slave has no fixed value, which  undermines the central premise of racial slavery, the black person's natural,  fixed state of inferiority and lesser value. The slave at that moment  is in effect worth more than he or she is worth, and in fact the moment  of self-purchase implies that this would always be so: what if the master  doubled the redemption price, and the slave met it? Of course the master  must balance the utility of cash in hand against potential future value;  the same considerations that would apply with, for example, houses or  stocks or cows. Except cows do not come with cash in hand asking to buy  themselves; nor are they keenly aware of the ironies of their situation.  
  Olaudah Equiano had a Quaker master, merchant Robert King, who  had promised Equiano he could one day buy his own freedom. In 1766,  after much hard work, Equiano took the forty pounds he had earned  trading on the side and humbly asked King if he could redeem himself.  This speech seemed to confound King, Equiano recalled; "he began  to recoil: and my heart that instant sunk within me." His master asks,  "Why, where did you get the money? Have you got forty pounds sterling?"  "Yes, sir," Equiano answers, with justifiable pride, he had got the  money by honest thriving industry. "On which my master replied, I got  money much faster than he did; and said he would not have made me the  promise he did if he had thought I should have got money so soon."  
  Confounding indeed—a slave who can so quickly earn his own purchase  price is always already more valuable than the price itself; the very  act of earning the purchase price demonstrates the price's inadequacy  as a mark of value. Equiano's request raised a set of questions about the  difference between the slave's value as a good, a commodity, versus the  slave's potential to generate value beyond the selling price. The passage  initiates what would later become a central part of antislavery debate,  the comparative economic value of slave and free labor. Was he worth  more as a slave or as a free man?  
  Equiano had wisely brought a friend with him, who points out to  King that "[Olaudah] has earned you more than an hundred a-year, and  he will still save you money, as he will not leave you—Come, Robert,  take the money." The master relents, to Equiano's joy. In this account  the promise of wage labor trumps the value of slave-owning; King will  get the pounds sterling now and a promise of continued profits in the  future. Equiano's narrative points quite deliberately to the logic of the  "free market" and to the way wage labor will eventually replace slavery.  It also shows two ways of understanding the self—the self as a fixed quality,  an essential value, and the self as a bundle of endless future potential,  literally "priceless."  
  As a slave Equiano had a more or less fixed value, a price, and that  price depended on and from his body—its strength and health but also  fundamentally, in the slave market, on its blackness, its "race." But he  also had the potential to earn more value than his price, a market potential  limited only by his own energy and ambition, and in this light his  race is irrelevant: indeed, his master sees clearly that Equiano is worth  more—"gets money faster"—than King himself. Caught between boundless  potential and fixed, essential value, between speculation and the  bottom line, Equiano literally embodies both. This contradictory position  is crucial to understanding the peculiar character of American racial  slavery and its relation to the colonial economy.  
  
  * * *  
  
  Why slavery? Well before the American Revolution, Europeans could  see the economic inefficiencies in slave labor. Widely attributed to Adam  Smith, the notion that slaves worked less efficiently "was commonplace  in eighteenth century Britain." So "why would Europeans revive slavery  [at a time] when the institution had disappeared from large parts of  Europe?" They had other forms of unfree labor to choose from—mostly  indentured servitude and apprenticeship—which worked quite well.  Cheaper than slaves, indentured men or women had some incentive to  work hard knowing freedom lay at the end of the indenture term. Colonial  North Americans eagerly extracted as much labor as they could  from indentured servants, who they often treated quite badly. Up to the  moment of the American Revolution, ads for runaway indentured servants  filled the Pennsylvania Gazette. Why resort to slavery? We do  quite well today without it; indeed, the example from Equiano's narrative,  quoted above, shows a clear awareness, in 1766, of wage labor's superiority  to slavery as a money-making proposition.  
  And why racial slavery? Colonial Americans were more than happy  to treat indentured servants badly, as disposable inferiors, because they  had entrenched traditions of class and rank to draw on. When advertising  for runaway indentured servants in the Pennsylvania Gazette, owners  often showed little interest in the difference between white and black, so  long as they got their labor back. Why did they need the elaborate and  creaky intellectual apparatus of race?  
  For though it worked and still works with pernicious efficiency, "race"  was and is a hard idea to maintain. Common sense, in the form of people  of mixed race, and in the form of slaves capable, like Equiano, of doing  virtually any kind of work, kept pointing out the failures of racism's most  basic premises; its boundaries, like sandbanks in a rising current, needed  constant shoring up. There was unfree labor available, in reasonably  plentiful supply, without the idea of race. And there was work for wages,  again with no need for "race" as a justification. Why bother with racial  slavery if the whole point is just extracting labor from people?  
  Presentism obviously informs the question, because slavery went away:  not entirely, of course, but the modern reader lives in a world where racial  slavery is almost unimaginable. Teachers struggle every semester to  help students understand a worldview that made racial slavery not just  possible but ubiquitous, because nowhere in the world today is the permanent  hereditary enslavement of millions of people ever contemplated.  It is now unacceptable on moral grounds, and it simply does not pay as  well as hiring wage hands. Why resort to it?  
  Historians have offered many possible answers to these questions.  Slavery had existed for centuries—better to ask "why not slavery?" Slavery  could make the master and his nation a great deal of money. Slavery  reinforced a rank-ordered view of the world. Slavery was possibly  cheaper than indenture in the long term; racially based, hereditary slavery  allowed for increases in wealth in the same way raising cattle did.  And as a bonus, racial slavery allowed the ruling class to divide the  working class. These are all good answers, but they overlook some of the  oddities of slaves as goods, as market objects and market actors.  
  Historians generally explain racial slavery in the U.S. either with economic  arguments, in which slavery appears to have economic advantages  to the ruling class, or with ideological arguments, in which a supposed  predisposition to racism leads English people to treat Africans as less  than human, even in the face of economic rationality. I would like to  propose another answer, an answer that combines the economic and the  ideological.  
  Americans resorted to racial slavery, and resorted to it with particular  enthusiasm, because racial slavery recapitulated the assumptions and  tensions underlying free market exchange itself. The slave had a generative,  speculative potential to make wealth, like money loaned on credit,  like paper bills circulating on faith, but also a fixed character that could  never be negotiated away or altered, like the value embodied in gold  bars. Slaves literally embodied the contradictory desires at the heart of  capitalism; they were like money, and like money they were founded in  irrationality and paradox.  
  Racial slavery turned people into property by imagining a "bottom  line" of identity, a place at which negotiation stopped. "Blackness"  served as a non-negotiable difference, the thing that marked Africans as  enslavable; it marked them as different, and different in a way set by nature  and not subject to human reconsideration. But as a resolutely commercial  enterprise slavery put the enslaved at the forefront of commercial  negotiation—as objects for sale, as producers of value, and as targets  of sexual opportunity and genetic exchange. Racial slavery was a product  of capitalism, but not just of capitalism's desire for profit or its need  for a tractable labor force. Racial slavery helped ease the transition from  mercantilism, with its essentialized notions of wealth, to modern capitalism,  with its more subjective, virtualized sense of wealth and value. Racial  slavery re-presented the dilemmas and attractions of exchange itself,  and particularly it re-presented the problem and potential of money.  
  In the spring of 1766, Olaudah Equiano journeyed to Charlestown,  South Carolina, to earn the money he would use to buy his freedom. Robert  King of Monserrat, his master, traded at sea; Equiano had brought  sundry goods with him from Monserrat, hoping to find time to trade on  his own. He found Charlestown "illuminated" by bonfires, ringing with  the sound of weapons fire, cheering, and multiple "other demonstrations  of joy shewn." England had just repealed the hated Stamp Act.  
  The Stamp Act, passed in 1765, required that colonists pay a modest  tax on a wide range of goods. Taxed goods would bear the Crown's  "stamp." England hoped the tax would recover some of the high cost of  quartering troops in North America, especially the costs associated with  Indian war.  
  The measure outraged colonists for two main reasons. First, it marked  an example of taxation without representation. Second, it continued a  long history of England's attempts to hinder colonial commerce by controlling  the money supply. The Crown required payment of "stamp"  taxes in "specie," meaning gold or silver coin. Benjamin Franklin, then  serving in England as agent for Pennsylvania, argued forcefully that the  measure would bleed money from the colonies, bringing commerce to  a halt and choking enterprise. The violent opposition the act inspired  startled English observers, but the colonial economy had always operated  in strange ways.  
  
  * * *  
  
  Had the first colonists found gold in North America events might have  turned out very differently. But all the gold lay buried far to the south  and west, and so while the Spanish mined or stole mineral wealth from  Central and South America, English colonists scratched around looking  for ways to make money—literally. The original colonists, north and  south, had energy and ambition. They just claimed to have no money to  conduct commerce with.  
  Just as we could call nearly all the European settlers simply "Christian,"  by ignoring the often-violent differences between their different  Christian beliefs, so in economic thinking we might generalize and call  the English colonists "mercantilists." The word "mercantilism" could  have many shades of meaning. It generally revolved around questions of  international trade, and how one nation prospered and another failed.  For our purposes we can concentrate on one general assumption: for  mercantilists, real wealth was finite.  
  "Wealth" consisted of tangible physical goods, especially land and  precious metals. An industrious people could turn gold or other useful  commodities into ships, then use the ships to get more gold or silver or  other commodities, and thereby grow wealthier. But it cost real money  to build ships, so financing the ships' construction depended ultimately  on gold or silver, or on land that could produce other material assets,  like timber or wheat, which artisans could turn into a ship or into goods  traded for gold. The world contained only so much gold or silver, only so  much fertile land; only so much "real wealth," according to mercantilism.  The Stamp Act reflected this philosophy—it required colonists to  pay taxes and other bills to the English government in specie, so that  gold would flow from the colonies to London. Nations prospered, mercantilism   argued, only by taking some of this finite material wealth from  other nations or regions.  
  This might seem like simple common sense, but it gradually stopped  making sense beginning sometime roughly in the eighteenth century,  as the power of money and credit—capitalism—replaced mercantilist  notions with new visions of wealth as something less tangible, something  more like "standard of living." Who today believes in any natural  limit to how rich a corporation can grow, for example? According to  the most enthusiastic prophets of capitalism, the world can simply get  richer and richer. Industry, making vast quantities of goods amazingly  cheaply, complicated the idea of wealth. So did the elaboration of forms  of credit complicate what "wealth" means. Today, when we think about  it at all, we probably tend to think "wealth" consists more in the fantastic  products of human ingenuity, like digital devices or mortgage bonds  or private equity firms, than it does in acres of timber or national gold  reserves. Acres of timber, or bars of gold, are still good to have, but they  are not the only measure of "real" wealth, as they had seemed to Anglo-American   traders in 1700; those men had a much more literal notion of  "wealth."  
  England hoped to prosper by getting gold from the New World—the  world that had brought Olaudah Equiano, by a complex, tangled path, to  Charlestown, South Carolina in 1766. Equiano's autobiography claims  he was born in Benin around 1745, fell into African slavery and then,  at age eleven, into the hands of English slave traders. He spent most  of his life as a sailor; his extraordinary narrative describes a world of  constant international mobility, from England to the Caribbean to the  North American coast to the Arctic Circle. The ships Equiano served  on carried a variety of goods, including slaves, back and forth between  England, Africa, the Caribbean islands, and North and South America.  Even then, forms of speculative credit were challenging mercantilist orthodoxy.  Equiano's narrative gives vivid details of the horrors of slavery  and sharp accounts of his own spiritual struggles with Calvinist Christianity.  The narrative also, to a surprising extent, describes his economic  activity, in one of those classic Protestant accounts in which the author's  spiritual and financial progress mingle unembarrassed. Equiano managed,  though careful trading, to buy his own freedom and eventually become  a wealthy man. Indeed, Equiano's story is largely a story of "free"  trade and exchange, its limits and its advantages. He spent his adult life  trying to negotiate what marketplace freedom might mean.  
  (Continues...)  
     
 
 Excerpted from Face Value by MICHAEL O'MALLEY  Copyright © 2012   by The University of Chicago.   Excerpted by permission of THE UNIVERSITY OF CHICAGO PRESS. All rights reserved. No part of this excerpt may be reproduced or reprinted without permission in writing from the publisher.
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