Feminism, Writing and the Media in Spain: Ana Mar a Matute, Rosa Montero and Luc a Etxebarria
This book explores the different treatment of writing by women and
writing by men in twenty-first-century Spain. Focusing on contemporary
Spanish authors Ana María Matute (1926–2014), Rosa Montero (1952–),
and Lucía Etxebarria (1966–), the author examines how Spanish women
writers are marketed in Spain and, in particular, how current marketing
strategies reinforce traditional structures of femininity.

Through an analysis of their work and lives in the context of the Franco
Regime, the Transition to democracy and contemporary Spain, this book
provides an innovative study of the construction of the public personae
of these key female writers. As social media and the internet transform
authors’ relationship with their readers, the rapidly shifting publishing
industry offers an important context for the difficult balance between
high levels of reception and visibility and the persistence of traditional
gender stereotypes.

1137625446
Feminism, Writing and the Media in Spain: Ana Mar a Matute, Rosa Montero and Luc a Etxebarria
This book explores the different treatment of writing by women and
writing by men in twenty-first-century Spain. Focusing on contemporary
Spanish authors Ana María Matute (1926–2014), Rosa Montero (1952–),
and Lucía Etxebarria (1966–), the author examines how Spanish women
writers are marketed in Spain and, in particular, how current marketing
strategies reinforce traditional structures of femininity.

Through an analysis of their work and lives in the context of the Franco
Regime, the Transition to democracy and contemporary Spain, this book
provides an innovative study of the construction of the public personae
of these key female writers. As social media and the internet transform
authors’ relationship with their readers, the rapidly shifting publishing
industry offers an important context for the difficult balance between
high levels of reception and visibility and the persistence of traditional
gender stereotypes.

77.35 In Stock
Feminism, Writing and the Media in Spain: Ana Mar a Matute, Rosa Montero and Luc a Etxebarria

Feminism, Writing and the Media in Spain: Ana Mar a Matute, Rosa Montero and Luc a Etxebarria

Feminism, Writing and the Media in Spain: Ana Mar a Matute, Rosa Montero and Luc a Etxebarria

Feminism, Writing and the Media in Spain: Ana Mar a Matute, Rosa Montero and Luc a Etxebarria

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Overview

This book explores the different treatment of writing by women and
writing by men in twenty-first-century Spain. Focusing on contemporary
Spanish authors Ana María Matute (1926–2014), Rosa Montero (1952–),
and Lucía Etxebarria (1966–), the author examines how Spanish women
writers are marketed in Spain and, in particular, how current marketing
strategies reinforce traditional structures of femininity.

Through an analysis of their work and lives in the context of the Franco
Regime, the Transition to democracy and contemporary Spain, this book
provides an innovative study of the construction of the public personae
of these key female writers. As social media and the internet transform
authors’ relationship with their readers, the rapidly shifting publishing
industry offers an important context for the difficult balance between
high levels of reception and visibility and the persistence of traditional
gender stereotypes.


Product Details

ISBN-13: 9783034318655
Publisher: Peter Lang AG, Internationaler Verlag der Wissenschaften
Publication date: 06/24/2019
Series: Studies in Contemporary Women's Writing , #8
Edition description: New
Pages: 212
Product dimensions: 5.91(w) x 8.86(h) x 0.00(d)

About the Author

Mazal Oaknín completed her MA and PhD in Hispanic Studies at
University College London, where she has been teaching Hispanic
language and literature since 2009. She previously taught Spanish in
Malaga, New York, Paris and Birmingham. She co-edited the volume
Literatura política y política literaria en España: Del Desastre del 98 a Felipe
VI
with Guillermo Laín Corona (Peter Lang, 2015) and her work has
appeared in journals such as Espéculo, Fahrenheit 452, Alba Magazine and
Argus. Her research focuses on four main areas: contemporary Spanish
literature, gender and identity, fiction in the digital age and representations
of minorities.

Table of Contents

CONTENTS: Gender, Memory, Culture, and History in the Spanish Literary Market – The Question of «Women’s Writing»: A «Double-Edged» Double Bind? – The Reception and Marketing of Women Writers in Spain – The Literary Market and the Construction of the Public Personae of Women Writers – Matute, Montero, and Etxebarria on Women’s Writing – Persistent Stereotypes

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