International Business and National War Interests: Unilever between Reich and empire, 1939-45
This book deals with the activities of the Anglo-Dutch multinational during the war. Given the various threats faced by Unilever during the Nazi period, Ben Wubs argues that it was not self evident that the company would survive the war. Based on research into company sources which were hitherto unavailable, he shows the effect of the war on Unilev
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International Business and National War Interests: Unilever between Reich and empire, 1939-45
This book deals with the activities of the Anglo-Dutch multinational during the war. Given the various threats faced by Unilever during the Nazi period, Ben Wubs argues that it was not self evident that the company would survive the war. Based on research into company sources which were hitherto unavailable, he shows the effect of the war on Unilev
82.99 In Stock
International Business and National War Interests: Unilever between Reich and empire, 1939-45

International Business and National War Interests: Unilever between Reich and empire, 1939-45

by Ben Wubs
International Business and National War Interests: Unilever between Reich and empire, 1939-45

International Business and National War Interests: Unilever between Reich and empire, 1939-45

by Ben Wubs

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Overview

This book deals with the activities of the Anglo-Dutch multinational during the war. Given the various threats faced by Unilever during the Nazi period, Ben Wubs argues that it was not self evident that the company would survive the war. Based on research into company sources which were hitherto unavailable, he shows the effect of the war on Unilev

Product Details

ISBN-13: 9781134116515
Publisher: Taylor & Francis
Publication date: 06/11/2008
Series: Routledge International Studies in Business History
Sold by: Barnes & Noble
Format: eBook
Pages: 272
File size: 3 MB

About the Author

Ben Wubs

Table of Contents

List of figures, List of tables, Acknowledgements, List of abbreviations, 1. Introduction, 2. Unilever in the 1930s, 3. Unilever and Nazi Germany, 4. War preparations, 5. Business as unusual, 1939–1941, 6. A Reichs Commissioner for the Unilever Group, 1941–1945, 7. London’s calling, 1941–1945, 8. The aftermath, 1945–1950, 9. Conclusions, Appendix, Notes, Primary sources, Bibliography, Index
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