It's Not Rocket Science: 4 Simple Strategies for Mastering the Art of Execution

It's Not Rocket Science: 4 Simple Strategies for Mastering the Art of Execution

by Dave Anderson

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Stop chasing hot trends and start driving real growth

It's Not Rocket Science blasts through the trends and false promises permeating the business world to help you and your company get back to basics and get things done. Why doggedly pursue the "next big thing" when the most effective drivers of growth are right under your nose? This book asserts that you've already heard, been taught, and know well the key fundamentals that spell business success, and presents a compelling, four strategy blueprint for returning your business culture and strategies to a rock solid foundation of execution excellence. Each chapter opens with The Challenge, which outlines a current condition that exists due to a departure from common sense behaviors, and tasks you with following the appropriate execution principles to get your business on the right track. After a thorough explanation of "what" and "why," each chapter gives you the actionable "how" so you can implement these valuable steps and master the art of execution in your organization.

Shifting sands do not make for a sustainable structure. If your organization is to be robust and strong enough to weather any storm, the strength must come from the very core; the ability for each member of your team to execute daily and effectively towards your organization's most compelling goals. Frankly, the last things most organizations need is another goal they'll miss because they can't execute well. This book reminds you of the four timeless execution methods and strategies that have proven themselves over centuries, and shows you how they are implemented in today's business environment.

  • Get the leaders right
  • Get the culture right
  • Get the people right
  • Get the process right

Today's flash in the pan may be superficially intriguing, but is it really that much different from yesterday's "hot tip"? Fundamentals are fundamental for a reason, and It's Not Rocket Science is the common sense guide to putting away flavor-of-the-month toys and getting down to business.

Product Details

ISBN-13: 9781119116653
Publisher: Wiley
Publication date: 09/11/2015
Sold by: Barnes & Noble
Format: NOOK Book
Pages: 256
File size: 805 KB

About the Author

DAVE ANDERSON is President of LearnToLead, an international leadership training and consulting company. Dave has given thousands of leadership presentations worldwide based on his personal experience building and running successful organizations. Dave is author of 13 books including Up Your Business, If You Don't Make Waves You'll Drown, How to Run Your Business by THE BOOK, and How to Lead by THE BOOK. He is cofounder and chairman of Matthew 25:35 Foundation. Follow Dave on Twitter @DaveAnderson100.

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Table of Contents

Acknowledgments ix

Foreword xi

Preface xiii

Introduction xvii


CHAPTER ONE Why Your Team Cannot Execute and How to Fix It 3

CHAPTER TWO Make Each Day a Masterpiece 7


CHAPTER FOUR The Fray Gets in the Way! 15


CHAPTER SIX The Power of a Personal Success Profile (PSP) 25




CHAPTER TEN Don’t Mistake Motion for Progress! 43

Part One Summary 49


CHAPTER ELEVEN Do You Overmanage and Underlead? 53

CHAPTER TWELVE Stretching, Trenches, and Changing 57

CHAPTER THIRTEEN You Are the Catalyst! 61

CHAPTER FOURTEEN Buy-in Is Earned, Not Commanded! 65

CHAPTER FIFTEEN Get Your Red Belt On! 71

CHAPTER SIXTEEN The Truth about Mediocrity 75

CHAPTER SEVENTEEN Beware the Five Seductions of Leadership 79

CHAPTER EIGHTEEN Five Ways Conventional Wisdom Destroys Your Potential 85

CHAPTER NINETEEN The Power of Preparation 93

CHAPTER TWENTY A Blueprint for Making the Tough Calls 97

CHAPTER TWENTY-ONE Four Ways to Measure Your Leadership 103

Part Two Summary 111


CHAPTER TWENTY-TWO Remember—It’s the Culture, Stupid! 115

CHAPTER TWENTY-THREE The Core Value Pillar 119

CHAPTER TWENTY-FOUR The Mission Pillar 123

CHAPTER TWENTY-FIVE The Performance Standard Pillar 127

CHAPTER TWENTY-SIX Establish Your Business Facts of Life 131

CHAPTER TWENTY-SEVEN The Core Competency Pillar 137

CHAPTER TWENTY-EIGHT The People Pillar 141

CHAPTER TWENTY-NINE The Earn and Deserve Culture 145

CHAPTER THIRTY The Ideal Cultural Portrait—Consistent In, Mediocre Out 149

CHAPTER THIRTY-ONE Weave in Catalyst, Responsible, and Lead 157

CHAPTER THIRTY-TWO Entitled Out, Tough-Minded In 161

CHAPTER THIRTY-THREE Sloth Out, Loyal In 165

Part Three Summary 171


CHAPTER THIRTY-FOUR How to Find the Great People You’re Looking For! 175

CHAPTER THIRTY-FIVE Like is Never Enough! 179

CHAPTER THIRTY-SIX You Can’t Make People What They Are Not! 183

CHAPTER THIRTY-SEVEN Ten Tips to Retain Talent 187

CHAPTER THIRTY-EIGHT Fix the Roof While the Sun Is Shining! 191

CHAPTER THIRTY-NINE Six Ways to Increase Employee Engagement 195

CHAPTER FORTY The Staggering Cost of Poor Performance 199

Part Four Summary 205

About the Author 207

Glossary of Master the Art of Execution Terms 209

References 211

Index 215

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It's Not Rocket Science: 4 Simple Strategies for Mastering the Art of Execution 5 out of 5 based on 0 ratings. 2 reviews.
Anonymous More than 1 year ago
Dave Anderson's style of writing is unique and refreshing in all aspects. His 'tough love' approach tells you what you need to hear, even if you've already heard it and didn't listen. The four strategies for execution will put anyone on the right path to attaining goals; whether it's in their personal life or business. They are broken down into easy steps to make your goals more reachable and visible. For being Dave's 13th book, he definitely didn't disappoint!
Anonymous More than 1 year ago
Dave’s no-nonsense approach provides great clarity when it comes to executing in the face of the challenges that exist in business today. With his book in hand you have a roadmap to guide you and your organization through the daily fray that plagues the journey and towards the key strategies that help you to execute on a day-in and day-out basis. His guidance and direction shows that following through on your strategies—no matter how enterprising or ambitious—truly isn’t “rocket science!”