Strategic Communications A Complete Guide - 2021 Edition

Employee attitudes: what do employees think/how do they feel about your organization?

How likely are the stakeholders in this area of interest to take action from your work?

media forums, internal publications) for delivering a message to a particular audience?

What levels of awareness are there for the programme/policy and internally and externally?

Where, then, should strategic communications be located within government?

Which elements of the overall strategy do you want to consider with each stakeholder?

Who is the most credible person or partnership organization to deliver the message?

Who will do the work, are they comfortable with and knowledgeable about communications?

Who, in your organization or alliance, has experience working with which types of media?

Will this narrative bring people in your organization together and reduce conflict?

This Strategic Communications Guide is unlike books you're used to. If you're looking for a textbook, this might not be for you. This book and its included digital components is for you who understands the importance of asking great questions. This gives you the questions to uncover the Strategic Communications challenges you're facing and generate better solutions to solve those problems.

Defining, designing, creating, and implementing a process to solve a challenge or meet an objective is the most valuable role… In EVERY group, company, organization and department.

Unless you're talking a one-time, single-use project, there should be a process. That process needs to be designed by someone with a complex enough perspective to ask the right questions. Someone capable of asking the right questions and step back and say, 'What are we really trying to accomplish here? And is there a different way to look at it?'

This Self-Assessment empowers people to do just that - whether their title is entrepreneur, manager, consultant, (Vice-)President, CxO etc... - they are the people who rule the future. They are the person who asks the right questions to make Strategic Communications investments work better.

This Strategic Communications All-Inclusive Self-Assessment enables You to be that person.

INCLUDES all the tools you need to an in-depth Strategic Communications Self-Assessment. Featuring new and updated case-based questions, organized into seven core levels of Strategic Communications maturity, this Self-Assessment will help you identify areas in which Strategic Communications improvements can be made.

In using the questions you will be better able to:

Diagnose Strategic Communications projects, initiatives, organizations, businesses and processes using accepted diagnostic standards and practices.

Implement evidence-based best practice strategies aligned with overall goals.

Integrate recent advances in Strategic Communications and process design strategies into practice according to best practice guidelines.

Using the Self-Assessment tool gives you the Strategic Communications Scorecard, enabling you to develop a clear picture of which Strategic Communications areas need attention.

Your purchase includes access to the Strategic Communications self-assessment digital components which gives you your dynamically prioritized projects-ready tool that enables you to define, show and lead your organization exactly with what's important.

1138250688
Strategic Communications A Complete Guide - 2021 Edition

Employee attitudes: what do employees think/how do they feel about your organization?

How likely are the stakeholders in this area of interest to take action from your work?

media forums, internal publications) for delivering a message to a particular audience?

What levels of awareness are there for the programme/policy and internally and externally?

Where, then, should strategic communications be located within government?

Which elements of the overall strategy do you want to consider with each stakeholder?

Who is the most credible person or partnership organization to deliver the message?

Who will do the work, are they comfortable with and knowledgeable about communications?

Who, in your organization or alliance, has experience working with which types of media?

Will this narrative bring people in your organization together and reduce conflict?

This Strategic Communications Guide is unlike books you're used to. If you're looking for a textbook, this might not be for you. This book and its included digital components is for you who understands the importance of asking great questions. This gives you the questions to uncover the Strategic Communications challenges you're facing and generate better solutions to solve those problems.

Defining, designing, creating, and implementing a process to solve a challenge or meet an objective is the most valuable role… In EVERY group, company, organization and department.

Unless you're talking a one-time, single-use project, there should be a process. That process needs to be designed by someone with a complex enough perspective to ask the right questions. Someone capable of asking the right questions and step back and say, 'What are we really trying to accomplish here? And is there a different way to look at it?'

This Self-Assessment empowers people to do just that - whether their title is entrepreneur, manager, consultant, (Vice-)President, CxO etc... - they are the people who rule the future. They are the person who asks the right questions to make Strategic Communications investments work better.

This Strategic Communications All-Inclusive Self-Assessment enables You to be that person.

INCLUDES all the tools you need to an in-depth Strategic Communications Self-Assessment. Featuring new and updated case-based questions, organized into seven core levels of Strategic Communications maturity, this Self-Assessment will help you identify areas in which Strategic Communications improvements can be made.

In using the questions you will be better able to:

Diagnose Strategic Communications projects, initiatives, organizations, businesses and processes using accepted diagnostic standards and practices.

Implement evidence-based best practice strategies aligned with overall goals.

Integrate recent advances in Strategic Communications and process design strategies into practice according to best practice guidelines.

Using the Self-Assessment tool gives you the Strategic Communications Scorecard, enabling you to develop a clear picture of which Strategic Communications areas need attention.

Your purchase includes access to the Strategic Communications self-assessment digital components which gives you your dynamically prioritized projects-ready tool that enables you to define, show and lead your organization exactly with what's important.

76.99 In Stock
Strategic Communications A Complete Guide - 2021 Edition

Strategic Communications A Complete Guide - 2021 Edition

by Gerardus Blokdyk
Strategic Communications A Complete Guide - 2021 Edition

Strategic Communications A Complete Guide - 2021 Edition

by Gerardus Blokdyk

eBook

$76.99 

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Overview

Employee attitudes: what do employees think/how do they feel about your organization?

How likely are the stakeholders in this area of interest to take action from your work?

media forums, internal publications) for delivering a message to a particular audience?

What levels of awareness are there for the programme/policy and internally and externally?

Where, then, should strategic communications be located within government?

Which elements of the overall strategy do you want to consider with each stakeholder?

Who is the most credible person or partnership organization to deliver the message?

Who will do the work, are they comfortable with and knowledgeable about communications?

Who, in your organization or alliance, has experience working with which types of media?

Will this narrative bring people in your organization together and reduce conflict?

This Strategic Communications Guide is unlike books you're used to. If you're looking for a textbook, this might not be for you. This book and its included digital components is for you who understands the importance of asking great questions. This gives you the questions to uncover the Strategic Communications challenges you're facing and generate better solutions to solve those problems.

Defining, designing, creating, and implementing a process to solve a challenge or meet an objective is the most valuable role… In EVERY group, company, organization and department.

Unless you're talking a one-time, single-use project, there should be a process. That process needs to be designed by someone with a complex enough perspective to ask the right questions. Someone capable of asking the right questions and step back and say, 'What are we really trying to accomplish here? And is there a different way to look at it?'

This Self-Assessment empowers people to do just that - whether their title is entrepreneur, manager, consultant, (Vice-)President, CxO etc... - they are the people who rule the future. They are the person who asks the right questions to make Strategic Communications investments work better.

This Strategic Communications All-Inclusive Self-Assessment enables You to be that person.

INCLUDES all the tools you need to an in-depth Strategic Communications Self-Assessment. Featuring new and updated case-based questions, organized into seven core levels of Strategic Communications maturity, this Self-Assessment will help you identify areas in which Strategic Communications improvements can be made.

In using the questions you will be better able to:

Diagnose Strategic Communications projects, initiatives, organizations, businesses and processes using accepted diagnostic standards and practices.

Implement evidence-based best practice strategies aligned with overall goals.

Integrate recent advances in Strategic Communications and process design strategies into practice according to best practice guidelines.

Using the Self-Assessment tool gives you the Strategic Communications Scorecard, enabling you to develop a clear picture of which Strategic Communications areas need attention.

Your purchase includes access to the Strategic Communications self-assessment digital components which gives you your dynamically prioritized projects-ready tool that enables you to define, show and lead your organization exactly with what's important.


Product Details

ISBN-13: 9781867483366
Publisher: Emereo Publishing
Publication date: 11/12/2020
Sold by: Barnes & Noble
Format: eBook
Pages: 310
File size: 472 KB
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