Lessons from Steve

by Mike Lotzof

Overview

Steve Jobs was a genius - a deeply flawed obsessive genius. This book gathers in one place the many lessons that Steve could have taught us had he been so inclined. But Steve rarely shared. He was extremely secretive. While his product legacy is superb, it is how he got there - the thinking behind his actions - that is so valuable to those of us who want to leap tall buildings and do amazing things.

The world is desperate to reinvent itself. Corporations, large and small, are struggling to survive and grow. Some want to be the Apple of their field. Understanding and applying how Steve did what he did is a good start in transforming and building companies and economies.

If you asked Steve, "How do I raise my company out of the recessionary mud that threatens to suck us down?" he would tell you that "The cure … is not cost-cutting. The cure … is to innovate … out of [the] current predicament".

There are 139 lessons grouped into 8 chapters, with guidance on how to use them in your world.

Product Details

BN ID:	2940154025185
Publisher:	Mike Lotzof
Publication date:	11/12/2012
Sold by:	Smashwords
Format:	eBook
File size:	551 KB

About the Author

Mike's career has taken him to over 50 countries working with government ministers and departments, boards, senior management and line staff. After graduating with degrees in Arts and Law, and being admitted to the NSW Supreme Court and High Court of Australia, Mike abandoned legal practice to work in industry.

His diverse experiences include running an African charity, international energy marketing, motivating long term unemployed to return to work, general management in defence electronics, consulting in global banking, CEO of professional associations and a multi-award winning environmental start up. All of these have provided the raw material for Mike's expertise in working with people.

Mike conducts master classes in communication and change.

Mike lives with his wife Caren and a steady stream of family and friends, who arrive (so they say) to share in the creative spirit but more likely to enjoy the climate and ambiance of Mike's cooking and the story telling.