Made to Order:: The Sheetz Story

by Kenneth Womack

Overview

Made To Order: The Sheetz Story traces the fascinating history of Sheetz, Inc., a regional convenience retailer that battled the odds and cemented its name among the acclaimed ranks of America's most successful private companies. From its humble dairy store origins in Pennsylvania, Sheetz became a convenience-store giant, amassing hundreds of locations across six states, and along the way, combined numerous creative marketing campaigns with retail innovations to shape the Sheetz recipe for success. Made To Order: The Sheetz Story narrates how the company remade itself in the face of dramatically shifting demographics, bravely stood up for its customer base when confronted with a serious crisis, and emerged as a revered and much-beloved retail phenomenon.

Product Details

ISBN-13:	9781439642429
Publisher:	Arcadia Publishing SC
Publication date:	11/25/2013
Sold by:	Barnes & Noble
Format:	eBook
Pages:	128
Sales rank:	300,743
File size:	25 MB
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About the Author

Kenneth Womack is Professor of English and Integrative Arts at Penn State University's Altoona College, where he also serves as Senior Associate Dean for Academic Affairs. He is the author of three novels and lives in Altoona, Pennsylvania, with his wife Jeanine and their family.