Marketing - A Kingdom Perspective gives insight into areas of Kingdom Building which are deemed vital in ensuring that Jesus' love is demonstrated and felt through our systems and people. The product being marketed is Eternal Life through Jesus Christ which is the heart of the Father as it is not His will that any should perish.
This book seeks to highlight various marketing strategies that can be employed in our Churches/Teams/Groups in the delivery of optimal service in an attempt to ensure that the Kingdom of God is being advanced with a spirit of excellence at all times.
Ultimately, the greatest marketing strategy is a life well-lived for Christ.
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