McLuhan and Baudrillard: Masters of Implosion
Gary Genosko's timely study traces McLuhan's influence on the work of Jean Baudrillard, arguing that McLuhan's ideas have been far more influential than hitherto imagined in the development of postmodern theory. Genosko explores how McLuhan's ideas persist and are distorted through Baudrillard's work. He argues that it is through Baudrillard's influence that McLuhanism has had its greatest impact on contemporary cultural thought and practice.
1101595092
McLuhan and Baudrillard: Masters of Implosion
Gary Genosko's timely study traces McLuhan's influence on the work of Jean Baudrillard, arguing that McLuhan's ideas have been far more influential than hitherto imagined in the development of postmodern theory. Genosko explores how McLuhan's ideas persist and are distorted through Baudrillard's work. He argues that it is through Baudrillard's influence that McLuhanism has had its greatest impact on contemporary cultural thought and practice.
37.49 In Stock
McLuhan and Baudrillard: Masters of Implosion

McLuhan and Baudrillard: Masters of Implosion

by Gary Genosko
McLuhan and Baudrillard: Masters of Implosion

McLuhan and Baudrillard: Masters of Implosion

by Gary Genosko

eBook

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Overview

Gary Genosko's timely study traces McLuhan's influence on the work of Jean Baudrillard, arguing that McLuhan's ideas have been far more influential than hitherto imagined in the development of postmodern theory. Genosko explores how McLuhan's ideas persist and are distorted through Baudrillard's work. He argues that it is through Baudrillard's influence that McLuhanism has had its greatest impact on contemporary cultural thought and practice.

Product Details

ISBN-13: 9781134655861
Publisher: Taylor & Francis
Publication date: 01/04/2002
Sold by: Barnes & Noble
Format: eBook
Pages: 160
File size: 272 KB

About the Author

Gary Genosko is Senior Research Fellow of the McLuhan Program in Culture and Technology at the University of Toronto.

Table of Contents

Introduction 1 Before the letter 2 The end of the book and the beginning of television 3 Mac 4 Massage and semiurgy 5 More McLuhan than McLuhan 6 Galaxies of simulacra
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