None of Us is As Good As All of Us: How McDonald's Prospers by Embracing Inclusion and Diversity

by Patricia Sowell Harris, Jim Skinner (Foreword by)

Overview

HOW MCDONALD'S TURNS DIVERSITY INTO SUCCESS

McDonald's—with its iconic Golden Arches, unforgettable jingles, and famous french fries—is one of the globe's most recognized brand names. One of the biggest employers in the world, McDonald's staff is among the most racially, culturally, and religiously diverse anywhere. But few people know the extent to which McDonald's continuing growth and success is due to the company's internal philosophy of inclusion and diversity.

In None of Us Is as Good as All of Us, McDonald's Global Chief Diversity Officer, Patricia Sowell Harris, offers the first inside look at the company's philosophy of inclusion and diversity through interviews with more than 60 key employees and leaders. These accounts—of franchisees, suppliers, and employees—reveal how McDonald's embraces all races, creeds, and cultures to create unity and business achievement.

This is the first inside look at how a major corporation manages to translate its commitment to diversity into long-term business success. With a Foreword by Jim Skinner, McDonald's CEO, you'll see the inner workings of one of the world's largest and most diverse workforces.

For business owners, it's a perfect template for encouraging diversity in an organization and turning that diversity into a long-term competitive advantage.

But McDonald's isn't just about diversity for the sake of diversity; it's also about team unity and family. If you want to build an organization and a business culture that unites individuals in a quest for excellent service and long-term success, None of Us Is as Good as All of Us offers all the inspiration and guidance you need.

Product Details

ISBN-13:	9780470572597
Publisher:	Wiley
Publication date:	09/04/2009
Sold by:	JOHN WILEY & SONS
Format:	eBook
Pages:	192
File size:	1 MB

About the Author

PATRICIA SOWELL HARRIS is the Global Chief Diversity Officer of McDonald’s Corporation, the world’s largest quick service restaurant chain. McDonald’s serves more than 58 million customers each day and employs 1.6 million people in 118 countries. For more information on McDonald’s, please visit www.AboutMcDonalds.com.

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Table of Contents

Foreword by Jim Skinner

Message From Linda Dunham

Mcdonald’s Diversity Timeline

Chapter 1: Welcome to McDonald’s 1

Chapter 2: In the Beginning 13

Chapter 3: Awakening 25

Chapter 4: The African American Experience 37

Chapter 5: The Women’s Experience 77

Chapter 6: Hispanic Americans . . . and More 99

Chapter 7: McDonald’s Today 129

Chapter 8: Tomorrow . . . the World! 147

A Note from the Author 161

Acknowledgments 163

Index 165