Endorsed by Richard Rohr: "This book is a helpful guide to how to understand people in such a way that you can talk to them more productively."
As a society, we've become so polarized, we don't know how to talk to each other anymore. When we disagree, we often start to preach. And then the other person freezes or explodes. The next thing we know, we're even more polarized than we were to begin with.
What's the key to get past this?
It all comes down to persuading instead of preaching.
Karen Tibbals distills the latest social science research to create a practical plan for talking to each other in a respectful and civil way-a way that enables people to get past their differences.
Persuade, Don't Preach explains why people differ and why what we're doing now simply doesn't work. You'll understand why particular groups of people focus on certain issues. This knowledge will bring you to true understanding and guide you to developing a plan for approaching people you disagree with in a way that restores civility and allows them to listen.
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|Product dimensions:||6.00(w) x 9.00(h) x 0.46(d)|
Table of Contents
- Who’s in Our Choir? Belonging and Community
- Who Do You Follow? Authority and Leadership
- What Is Important: Sacredness, Purity, and Disgust
- Who Gets Rewarded? Fairness and Merit
- When Hearts Explode: Care/Harm
- Rationality and Reason
- The Choirs: Conservatives vs. Liberals
- The Red Choir: Deep Dive into Conservatives
- The Blue Choir: Deep Dive into Liberals
- The Biological Basis of Red vs. Blue Choirs
- The Ethical Zone of Understanding Is the Goal
- Using the Ethical Zone Framework to Achieve Understanding
- President Trump and the Ethical Zones
- How to Persuade on an Individual Level
- The Ethical Frames Persuasion Technique: Reframing
- How Reframing Might Help Persuade
- Reframing President Trump
- Creating a Reframing Campaign
- Building a New Type of Community
- The Ethics of Persuading