Planned Giving: How to Ask for Transformational Legacy Gifts

by Rob Henson CFRE

Overview

Planned Giving is the next great frontier in philanthropy. There has been double-digit growth in planned gifts over the past few years and that trend will continue. Non-profits that can invest some time each week in cultivating these gifts will see fundraising success for years to come.

This book will help you develop a solid and repeatable strategy to identify and cultivate potential donors. This text is designed to deliver the tools and methods to help you organize your time and team to get maximum return on investment in this important area of fundraising.

This book is different that most planned giving books. This books focuses on relationships. This is not about the technicalities of planned gifts. On these pages you will find best practices to identify donors, enlist volunteer support, and engage in meaningful relationships and planning the legacy of your donors

Product Details

ISBN-13:	9781532000096
Publisher:	iUniverse, Incorporated
Publication date:	06/17/2016
Sold by:	Barnes & Noble
Format:	eBook
Pages:	100
File size:	169 KB

About the Author

Rob Henson is a fundraising professional with 15 years of experience. He holds a Master’s degree in Theological Studies and is a Certified Fund Raising Executive. Rob has managed over 80 capital campaigns and worked with over 200 global clients. He and his wife, Heather, have a blended family of four children and live in Evansville, Indiana.