Salesforce B2C Solution Architect's Handbook: Design scalable and cohesive business-to-consumer experiences with Salesforce Customer 360

There’s a huge demand on the market for Salesforce professionals who can create a single view of the customer across the Salesforce Customer 360 platform and leverage data into actionable insights. With Salesforce B2C Solution Architect's Handbook, you’ll gain a deeper understanding of the integration options and products that help you deliver value for organizations. While this book will help you prepare for the B2C Solution Architect exam, its true value lies in setting you up for success afterwards.

The first few chapters will help you develop a solid understanding of the capabilities of each component in the Customer 360 ecosystem, their data models, and governance.

As you progress, you'll explore the role of a B2C solution architect in planning critical requirements and implementation sequences to avoid costly reworks and unnecessary delays. You’ll learn about the available options for integrating products with the Salesforce ecosystem and demonstrate best practices for data modeling across Salesforce products and beyond.

Once you’ve mastered the core knowledge, you'll also learn about tools, techniques, and certification scenarios in preparation for the B2C Solution Architect exam.

By the end of this book, you’ll have the skills to design scalable, secure, and future-proof solutions supporting critical business demands.

1140548728
Salesforce B2C Solution Architect's Handbook: Design scalable and cohesive business-to-consumer experiences with Salesforce Customer 360

There’s a huge demand on the market for Salesforce professionals who can create a single view of the customer across the Salesforce Customer 360 platform and leverage data into actionable insights. With Salesforce B2C Solution Architect's Handbook, you’ll gain a deeper understanding of the integration options and products that help you deliver value for organizations. While this book will help you prepare for the B2C Solution Architect exam, its true value lies in setting you up for success afterwards.

The first few chapters will help you develop a solid understanding of the capabilities of each component in the Customer 360 ecosystem, their data models, and governance.

As you progress, you'll explore the role of a B2C solution architect in planning critical requirements and implementation sequences to avoid costly reworks and unnecessary delays. You’ll learn about the available options for integrating products with the Salesforce ecosystem and demonstrate best practices for data modeling across Salesforce products and beyond.

Once you’ve mastered the core knowledge, you'll also learn about tools, techniques, and certification scenarios in preparation for the B2C Solution Architect exam.

By the end of this book, you’ll have the skills to design scalable, secure, and future-proof solutions supporting critical business demands.

55.99 In Stock
Salesforce B2C Solution Architect's Handbook: Design scalable and cohesive business-to-consumer experiences with Salesforce Customer 360

Salesforce B2C Solution Architect's Handbook: Design scalable and cohesive business-to-consumer experiences with Salesforce Customer 360

by Mike King
Salesforce B2C Solution Architect's Handbook: Design scalable and cohesive business-to-consumer experiences with Salesforce Customer 360

Salesforce B2C Solution Architect's Handbook: Design scalable and cohesive business-to-consumer experiences with Salesforce Customer 360

by Mike King

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$55.99 

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Overview

There’s a huge demand on the market for Salesforce professionals who can create a single view of the customer across the Salesforce Customer 360 platform and leverage data into actionable insights. With Salesforce B2C Solution Architect's Handbook, you’ll gain a deeper understanding of the integration options and products that help you deliver value for organizations. While this book will help you prepare for the B2C Solution Architect exam, its true value lies in setting you up for success afterwards.

The first few chapters will help you develop a solid understanding of the capabilities of each component in the Customer 360 ecosystem, their data models, and governance.

As you progress, you'll explore the role of a B2C solution architect in planning critical requirements and implementation sequences to avoid costly reworks and unnecessary delays. You’ll learn about the available options for integrating products with the Salesforce ecosystem and demonstrate best practices for data modeling across Salesforce products and beyond.

Once you’ve mastered the core knowledge, you'll also learn about tools, techniques, and certification scenarios in preparation for the B2C Solution Architect exam.

By the end of this book, you’ll have the skills to design scalable, secure, and future-proof solutions supporting critical business demands.


Product Details

ISBN-13: 9781801811309
Publisher: Packt Publishing
Publication date: 11/19/2021
Sold by: Barnes & Noble
Format: eBook
Pages: 458
File size: 13 MB
Note: This product may take a few minutes to download.

About the Author

Mike King has worked on the most complex B2C Commerce customer implementations, including multiple brands and geographies worldwide. Mike is also a certified Salesforce instructor, teaching the B2C Technical Architect certification preparation course. In January 2019, Mike participated in the inaugural Salesforce cross-cloud academy. He has since worked with Salesforce on the B2C Solution Architect exam development team and in real-world B2C Solution Architecture implementations. Mike has also spoken numerous times with Salesforce on the topics of B2C Solution Architecture, including at TrailblazerDX, Salesforce Connections, and Dreamforce. When not obsessing about Salesforce, commerce, and software architecture, Mike enjoys hiking, camping, and woodworking.

Table of Contents

Table of Contents
  1. Demystifying Salesforce, Customer 360, and Digital 360
  2. Supporting Your Customers with Service Cloud
  3. Direct-to-Consumer Selling with Commerce Cloud B2C
  4. Engaging Customers with Marketing Cloud
  5. Salesforce Ecosystem
  6. Role of a Solution Architect
  7. Integration Architecture Options
  8. Creating a 360
  9. Supporting Key Business Scenarios
  10. Enterprise Integration Strategies
  11. Exam Preparation Tools and Techniques
  12. Prerequisite Certifications
  13. Commerce and Integration
  14. Certification Scenarios
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