Start a Cake Business: Everything you need to start, market, manage & grow your own business

Start a Cake Business: Everything you need to start, market, manage & grow your own business

by Lee Fox-Smith

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Product Details

BN ID: 2940157713126
Publisher: Attwood Press
Publication date: 02/18/2016
Sold by: Barnes & Noble
Format: NOOK Book
File size: 1 MB

About the Author

I have always had a passion for both business and the creative side of food. Even as a young boy my Mum, a very talented and enthusiastic home baker, would give me the trimmings from the pastry to create little models. Snowmen at Christmas, Bunnies at Easter, I was always encouraged to get my hands in the flour and be creative. My Mum made all our Birthday cakes as children and she would spend hours with a hat pin patiently drawing the picture in the icing with cochineal and other food colourings. I’ll always remember my Dogtanian cake and how amazed I was that my Mum made him just for me! I often think of this feeling when I create the birthday cakes for my customers and hope they experience this too.

Each day I would arrive home from school to find my Mum had baked a delicious plate of cakes or pastries and I can tell you that they did not last long! It is no surprise that I am now a professional pastry chef specialising in Celebration and Wedding Cakes following such a creative influence.

At 17 I joined the Royal Navy where I received my professional chefs training that was second to none. Passing this intense training and coming top of my class was one of the proudest moments of my life. When I picture the pride in my Dads eyes during my passing out parade ceremony it is very emotional even now, 20 years later! When I left the Royal Navy at 22 years of age I fell in love with my beautiful wife Rachael and we have been living life to the fullest ever since. I have been very lucky to follow all my dreams and I was able to get some adventures out of my system before we decided to grow up and raise a family of our own. To say I changed when we added two gorgeous children to our family, is an understatement. This was my cue to get serious and I decided that working for myself was the way forward.

I drew on my previous work in sales, marketing and training and used my knowledge gained at university studying psychology, to create a business that would provide my family with the happy, healthy and wealthy life they deserve. I combined all my skills as a professional chef, salesperson, trainer and artist with my business knowledge, to build Mr Buns from scratch.

The Mr Buns journey has been awesome, but it has not been a smooth one. We have had moments of huge success and devastating failures. Highs and lows. Good times and bad. We were self funded with no safety net. No rich family who could bail us out if things didn't

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