The Business of Winning: Insights in Transformation from F1 to the Boardroom

by Mark Gallagher

Overview

Have you ever wondered what has made Mercedes the undisputed kings of Formula One? Do you want to know how Lewis Hamilton has managed to exceed legendary driver Michael Schumacher's record of winning races? And most of all, do you want to find out how to inject that winning streak to your business strategy?

In this riveting insider's account of nearly 40 years in the Formula One industry, Mark Gallagher explains what it takes to succeed in a competitive business with high technology, high finance and immensely high stakes. Like any global business, Formula One demands the best from its people. To thrive within it requires impeccable leadership and communications skills. You also need to bring in the ability to design, manufacture, develop and launch a constantly improving high-technology product, constantly working to immoveable deadlines with an immense supply chain and tight regulations.

The Business of Winning sets out a one-stop management guide for business leaders keen to emulate this high-speed, high-impact approach to business. This entirely revised new edition unveils how Formula One is using new technologies to finesse the most minute of details, whilst reaching new audiences, playing its part in sustainability with the aim of being carbon neutral by 2030 and showing the way to diversity and inclusion.

Product Details

ISBN-13:	9781398602717
Publisher:	Kogan Page, Ltd.
Publication date:	10/03/2021
Sold by:	Barnes & Noble
Format:	eBook
Pages:	240
File size:	2 MB

About the Author

Mark Gallagher has worked in Formula One for almost four decades and spent 20 years working as senior executive within the management of Jordan, Red Bull Racing and Cosworth. Gallagher now heads up a Formula One business consultancy working with teams, sponsors and drivers on a wide range of corporate programmes. He also makes regular appearances in the media and is a features writer and columnist for GP Racing Magazine, Autosport and the Motorsport Network. He speaks for multinational companies at business events globally. He is based near Oxford, UK.
Mark Gallagher has worked in Formula One for almost 40 years and has spent the last 20 working as a senior executive within the management of Red Bull Racing and Cosworth. Mark heads up a corporate training company that uses his vast experience of the Formula One industry to deliver leadership training and work with teams, sponsors and drivers. He also makes regular appearances in the media, notably with Sky news and the BBC. He speaks for multinational companies at business events globally.

Table of Contents

• • Chapter - 00: Foreword by David Coulthard MBE;
  • Chapter - 00: Preface;
  • Chapter - 01: Formula One – A global business;
  • Chapter - 02: Insights on leadership;
  • Chapter - 03: Building winning teams;
  • Chapter - 04: The diversity challenge;
  • Chapter - 05: Teamwork – The pit stop;
  • Chapter - 06: Formula One’s safety revolution;
  • Chapter - 07: Managing change;
  • Chapter - 08: The climate race;
  • Chapter - 09: Esports revolution;
  • Chapter - 10: Performance management;
  • Chapter - 11: Innovating to succeed;
  • Chapter - 12: Communication

Editorial Reviews

"It's difficult to disagree with [Gallagher] that if the same principles used in the pinnacle of motor sport were applied to other businesses, success could well follow. The Business of Winning is an excellent read for both business executives and fans of Formula One."

The New York Times Brad Spurgeon

"This is a book that really caters for all readers with a vested interest in F1. Fairweather fans may be slightly overawed, but it could also spur them on to research and look into the sport's history with greater detail. Those that love the sport, and particularly those with an interest in the off-track shenanigans, will find that The Business of Winning sheds new light on matters and really gives them some first-hand insight that is refreshing to read. It is a must for the bookshelf of any discerning F1 fan."

Richland F1 Luke Smith

"Filled with real examples of the need for communications, and branding and innovation, however it is much more than that. The memoirs and examples are brilliant."

Tap Dancing Spiders Bianca Smith

"Gallagher achieves a balance by blending his business philosophy with genuinely insightful anecdotal experience."

Motor Sport Magazine Damien Smith

"This is a book that really caters for all readers with a vested interest in F1. Fairweather fans may be slightly overawed, but it could also spur them on to research and look into the sport’s history with greater detail. Those that love the sport, and particularly those with an interest in the off-track shenanigans, will find that The Business of Winning sheds new light on matters and really gives them some first-hand insight that is refreshing to read. It is a must for the bookshelf of any discerning F1 fan."

Richland F1 - Luke Smith

"Gallagher achieves a balance by blending his business philosophy with genuinely insightful anecdotal experience."

Motor Sport Magazine - Damien Smith

"It's difficult to disagree with [Gallagher] that if the same principles used in the pinnacle of motor sport were applied to other businesses, success could well follow. ...The Business of Winning is an excellent read for both business executives and fans of Formula One."

The New York Times - Brad Spurgeon