“The Essentials For Starting A Small Business” is a 106 page ecourse or ebook that is designed for business owners and managers who want to make more profits and run their business more smoothly and effectively.
“The Essentials For Starting A Small Business” will enable you to run your business like a successful entrepreneur, making more profits whilst managing your costs. It covers how to manage your staff more effectively and will enable you to finally gain control over your business.
Contents
1- Before You Get Started
Take a Personal Inventory
Look for a Niche
Market Analysis
2- Top Ten Business Mistakes
3- Start-Up
Naming Your Business
Types Of Business Organisation
Sole Traders
Partnerships
Corporations
Limited Liability Corporations
Records
Bank Account
Licenses and Permits
Risk Protection
Record Keeping
Merchandise
Location
Zoning
4- Finance
Assets and Liabilities
Start-Up Cost Estimates
Monthly Expenses
Getting the Money You Need
Obtaining a Loan
Writing a Loan Proposal
Types Of Business Loans
Help Available
Understand and Projecting Cash Flow
Cash Flow Projections
Three Parts Of a Cash Flow Projection
Sales Forecasting
Create A Customer Profile
Create A Competitor Profile
Estimate Your Sales For The First Year
5- Developing Your Business Plan
Sample - Basic Business Plan
6- Marketing Plan
The Brand Plan
Your Customer
Internet Advertising
Newspapers and Magazines
Direct Mail
Radio and Television
Yellow Page Advertising
Trade Shows
7- Understanding Business Management
Personality Traits Of Leaders
Decision-Making Skills
Common Mistakes In Making Decisions
Other Useful Techniques
Customer Relations Skills
Conclusion
