The Platform Economy: How Japan Transformed the Consumer Internet

Offering a deeper understanding of today’s internet media and the management theory behind it

Platforms are everywhere. From social media to chat, streaming, credit cards, and even bookstores, it seems like almost everything can be described as a platform. In The Platform Economy, Marc Steinberg argues that the “platformization” of capitalism has transformed everything, and it is imperative that we have a historically precise, robust understanding of this widespread concept.

Taking Japan as ...