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Tough Times, Great PR: Dot Zen 3.0: Building Brands and Publicity for the 21st Century

By Seamus Phan
Paperback
$13.57
By Seamus Phan
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Tough times call for tough measures, and these lessons can be good foundations to supplement any existing business large and emerging, and for new startups to learn from. Tough times call for tough measures, and these lessons can be good foundations to supplement businesses large and emerging. Public relations (PR) builds brands, nurtures sales and opportunities, and protects the reputation of businesses. PR is a sustained effort nurtured by the C-suite, international communications and ext...