Get to know the Man in the Red Suit!
Unlock It! is the result of the last decade of Dan Lok’s personal work with thousands of entrepreneurs, business leaders and top CEOs who have implemented his philosophy on wealth, success and significance.
His story is made up of the same ingredients that others have used to change industry, culture and the future...
TARGETED DIGITAL, AUDIO AND MEDIA CAMPAIGN FROM SEPT – DEC 2020
DIGITAL ADS: Amazon, Facebook, Instagram and Book Bub ads
IN-PERSON EVENTS: Vancouver book party; Keynote speaker at StartCon Nov 22-23
PODCAST INTERVIEWS: ARCs sent to podcasters/influencers; Anna David pod "Struggle to Success,” Nicole Holland, Joe Rogan, Adam Carolla, Wes Moss.
TV APPEARANCES: Bloomberg, Good Morning America, Today Show, Fox Business News, Fox Friends, CNBC, Cheddar TV, CNN, MSNBC, Satellite TV Tour - 15 network features.
EBOOK PROMOS: Bargain Booksy, Digital Book Today, Book Goodies, Buck Books
PRINT, ETC.: Business Insider profile (article); Forbes, EO YPO member list email blasts
“In a world where so many teach and very few actually lead, Dan has built an impressive following by helping others see the potential inside themselves and leading them by example to a place of true growth and change. The data doesn’t lie— millions have watched, read, and listened to his videos, books, and podcasts. Entrepreneurs at any level can learn from his past and benefit not just from his selling strategies but also from his unique leadership strategies.”
MATT MEAD
| Chairman, Grayson Pierce Capital | CEO, EpekData and BrandLync | @mattmead
“Dan has been on a meteoric rise from one of Vancouver’s most respected entrepreneurs to an internationally recognized global educator. He has transformed the lives of thousands around the world, helping them make every moment count. The struggles, stories, and lessons that he writes about in Unlock It show Dan Lok is a man of principle and is creating a true impact on the world.”
DWAYNE J. CLARK
| CEO, Áegis Living | @dwaynejclark
“If you’ve loved any of Dan’s previous works, Unlock It takes everything to the next level! Dan has the ability to educate, inspire, and motivate everyone from start-up entrepreneurs to successful seven- and eight-figure CEOs and business owners. He speaks words of wisdom few possess, due to his unique experiences, his growth through life, and his successful business empire. Whether you are a marketer, start-up, entrepreneur, millionaire, or a current couch potato, Unlock It provides invaluable education, systems, and the ability to ‘unlock’ your true potential. If you only plan to read one book this year, make this it.”
RUDY MAWER
| Founder and CEO, ROI Machines | Two-Time Multi-Seven-Figure Business Owner and Facebook Ad Expert | @RudyMawerLife
“In a world full of warm and fuzzy personalities evangelizing the narrative of everyone deserving a participation trophy in the battle for success, Dan Lok’s new book Unlock It is the wake-up call so sorely needed. A true modern-day rags-to-riches success story, Dan lays bare what it truly takes to create success from any set of circumstances at a blistering pace. Be warned, if you’re seeking another politically correct book that allows you to hide comfortably from your potential, this book isn’t for you, but if you’re truly ready for a predictable, practical, and profitable path to success, you’ve now got the manual.”
JONATHAN “JCRON” CRONSTEDT
| President, Kajabi.com
“What I love about Unlock It is that Dan is able to speak to people at all stages of wealth and give practical, proven advice for every step of the way. I couldn’t recommend this book more because it helps each of us let go of old mindsets, release current myths, and overcome essential wealth challenges—all of which can overwhelm anyone easily without these clear strategies and tactics. This is a great book for anyone who is looking for a proven way to move to their next wealth level—whatever it is!”
ANNE YATCH
| Cofounder, Plan Sight
“Dan has taken his real-world experiences and condensed them into powerful, yet simple, lessons that allow people worldwide to achieve unparalleled success. Just say, ‘I’m ready to learn,’ and unlock the black belt training to your personal success!”
MICHAEL A. HALL
| Business Owner and Executive Advisor to CEOs, Culture Index
“When you are a successful entrepreneur, one of the hardest tasks is deciding what to optimize when all is going well. Unlock It flipped a switch in my head. After reading it, I’ve become more focused on what to grow in my business using Dan’s strategies. This book is for anyone who is hungry for more.”
TORBEN PLATZER
| Founder and CEO, TPA Media | @torbenplatzer
“Dan Lok is an impressive entrepreneur. Not only has he personally produced awesome results but he also genuinely wants others to take action and achieve exceptional results for themselves. Dan teaches from his own experiences. He takes the lessons and principles he’s learned along his journey and boils them down into simple strategies that can help you overcome new challenges on the path to achieving your next level of success.”
BRIAN SCUDAMORE
| Founder CEO, O2E Brands (1-800-GOT-JUNK?, WOW 1 DAY PAINTING, You Move Me, Shack Shine) | @BrianScudamore
“I’m an author, entrepreneur, and Amazon consultant with a decade of experience. Dan’s stories and spirit have inspired me to grow myself and further develop my high-income skills. Helping others expand their e-commerce businesses is my passion, and the strategies I’ve learned in Unlock It will help me to further ‘unlock’ my clients’ and my success.”
AKEMI SUE FISHER
| Founder and CEO, Love and Launch | @akemisue
