Visual Research Methods in Fashion
The ability to analyze and interpret visual information is essential in fashion. However, students tend to struggle with the concept of visual research, as well as with the application of that research.

Visual Research Methods in Fashion provides students with techniques, tools and inspiration to master their visual research skills and make the research that they undertake more effective.

Illustrated with real-life examples from practitioners in the industry, academics and students, it focuses on the global nature of the industry and the need to develop ideas relevant to the market.
1103619841
Visual Research Methods in Fashion
The ability to analyze and interpret visual information is essential in fashion. However, students tend to struggle with the concept of visual research, as well as with the application of that research.

Visual Research Methods in Fashion provides students with techniques, tools and inspiration to master their visual research skills and make the research that they undertake more effective.

Illustrated with real-life examples from practitioners in the industry, academics and students, it focuses on the global nature of the industry and the need to develop ideas relevant to the market.
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Visual Research Methods in Fashion

Visual Research Methods in Fashion

by Julia Gaimster
Visual Research Methods in Fashion
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Visual Research Methods in Fashion

Visual Research Methods in Fashion

by Julia Gaimster

Overview

The ability to analyze and interpret visual information is essential in fashion. However, students tend to struggle with the concept of visual research, as well as with the application of that research.

Visual Research Methods in Fashion provides students with techniques, tools and inspiration to master their visual research skills and make the research that they undertake more effective.

Illustrated with real-life examples from practitioners in the industry, academics and students, it focuses on the global nature of the industry and the need to develop ideas relevant to the market.

Product Details

ISBN-13: 9781474263795
Publisher: Bloomsbury Publishing
Publication date: 06/23/2015
Sold by: Barnes & Noble
Format: eBook
Pages: 352
File size: 75 MB
Note: This product may take a few minutes to download.

About the Author

Julia Gaimster is Head of eLearning at the London College of Fashion.
She has extensive experience of teaching in fashion and textiles, including design, illustration, research skills and IT. Her current research interests are focused on students' textual and visual research skills. She has been involved with the development of a number of electronic and online teaching materials for students, including Seeing Drawing, Textiles Online Resource Guide and Sketchbook. She has also published papers on elearning and pedagogy.
Julia Gaimster is Head of eLearning at the London College of Fashion. She has extensive experience of teaching in fashion and textiles, including design, illustration, research skills and IT. Her current research interests are focused on students' textual and visual research skills. She has been involved with the development of a number of electronic and online teaching materials for students, including Seeing Drawing, Textiles Online Resource Guide and Sketchbook. She has also published papers on elearning and pedagogy.

Table of Contents

Introduction

Purpose of the book

Who is this book for?

How to use this book

Overview of chapters

Chapter 1 Strategies for Information Seeking

Chapter 2 Sources of Inspiration

Chapter 3 Colour theory and practice

Chapter 4 Textiles and Trimmings

Chapter 5 Trends and Forecasting

Chapter 6 Concept Development

Chapter 7 Traditional Research Tools and Techniques

Chapter 8 Web and Technology Based Research Tools

Chapter 9 Visual Research for Presentation

Glossary

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