Overview
What Becky Didn't Want (Or a Short Account of the Brief Life of Christian Hit Radio) by Seth Tower Hurd
Why can the average music fan scan the radio dial and identify the “Christian station” based on the sound alone, without hearing a single lyric?
Why have hip hop and rock, genres that have thrived for decades in mainstream culture, been excluded from Christian radio playlists?
Why is Christian hit music, a format designed to reach “outsiders” with the message of Christ, transforming into an entertainment medium targeted at white, suburban soccer moms?
For the first time, a former Contemporary Christian Music insider breaks the silence on the underlying factors that drive Christian music.
What Becky Didn’t Want unlocks discussions about the narrow-mindedness of contemporary Christian radio and its exclusion of musical and racial diversity
The book, the second by Chicago-based radio and TV personality Seth Tower Hurd, explores the fleeting openness of contemporary Christian hit radio and its eventual blending into a one-size-fits-all listening genre.
Hurd uses a decade of experience as a radio host to unveil disparity in the Christian hit music industry as a whole, and opens conversations about ways sample-audience mandates exclude certain artists and sidestep storytelling that reach the lost and lonely.
