Write Before You Fight

This e-book was created as a guide for rising generation members of the family enterprise who struggle to get traction and alignment around the planning and implementation of an intergenerational transition.

Some are frustrated that they don't have a way to voice their ideas for diversification, innovation or sustainability of the family enterprise.  Many feel that the senior generation is reluctant to let go of the reins signaling a lack of confidence in the rising generation's capabilities.  Others face real obstacles to their involvement because of birth order or gender.

Their concern is increasing.  There is a real danger that these would-be successors will either push too hard and disrupt family relationships, or totally back-off and leave the family business altogether.  The better option is to lead them through a proven approach to finding a unified path forward.

An easy read at less than 60 pages, this guide isn't intended to be a Harvard or Ivey teaching case; it is a practical manual for following a proven process.

The guide examines the journey to a positive outcome from the perspective of an intergenerational family that is representative of scores of families that have followed our proven approach.  It is offered as a process for both the rising generation and those mentors who are committed to helping these would-be successors increase their ability to understand and appreciate differing perspectives while in pursuit of a common interest.

The primary purpose of the guide is not to illustrate how a mentor or advisor might help a family overcome every possible roadblock or hurdle, but rather to help the rising generation understand the importance of a family learning approach and how to follow the learning process.

In addition to allowing the reader to experience the process, the embedded case illustrates the benefits of the rising generation working with a family enterprise mentor — one who understands the differing perspectives in a multigenerational organization and can act as a bridge between generations to facilitate difficult conversations and inspire action towards a common interest.  

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Write Before You Fight

This e-book was created as a guide for rising generation members of the family enterprise who struggle to get traction and alignment around the planning and implementation of an intergenerational transition.

Some are frustrated that they don't have a way to voice their ideas for diversification, innovation or sustainability of the family enterprise.  Many feel that the senior generation is reluctant to let go of the reins signaling a lack of confidence in the rising generation's capabilities.  Others face real obstacles to their involvement because of birth order or gender.

Their concern is increasing.  There is a real danger that these would-be successors will either push too hard and disrupt family relationships, or totally back-off and leave the family business altogether.  The better option is to lead them through a proven approach to finding a unified path forward.

An easy read at less than 60 pages, this guide isn't intended to be a Harvard or Ivey teaching case; it is a practical manual for following a proven process.

The guide examines the journey to a positive outcome from the perspective of an intergenerational family that is representative of scores of families that have followed our proven approach.  It is offered as a process for both the rising generation and those mentors who are committed to helping these would-be successors increase their ability to understand and appreciate differing perspectives while in pursuit of a common interest.

The primary purpose of the guide is not to illustrate how a mentor or advisor might help a family overcome every possible roadblock or hurdle, but rather to help the rising generation understand the importance of a family learning approach and how to follow the learning process.

In addition to allowing the reader to experience the process, the embedded case illustrates the benefits of the rising generation working with a family enterprise mentor — one who understands the differing perspectives in a multigenerational organization and can act as a bridge between generations to facilitate difficult conversations and inspire action towards a common interest.  

17.99 In Stock
Write Before You Fight

Write Before You Fight

by Daphne McGuffin, Mohsin Adhi
Write Before You Fight

Write Before You Fight

by Daphne McGuffin, Mohsin Adhi

eBook

$17.99 

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Overview

This e-book was created as a guide for rising generation members of the family enterprise who struggle to get traction and alignment around the planning and implementation of an intergenerational transition.

Some are frustrated that they don't have a way to voice their ideas for diversification, innovation or sustainability of the family enterprise.  Many feel that the senior generation is reluctant to let go of the reins signaling a lack of confidence in the rising generation's capabilities.  Others face real obstacles to their involvement because of birth order or gender.

Their concern is increasing.  There is a real danger that these would-be successors will either push too hard and disrupt family relationships, or totally back-off and leave the family business altogether.  The better option is to lead them through a proven approach to finding a unified path forward.

An easy read at less than 60 pages, this guide isn't intended to be a Harvard or Ivey teaching case; it is a practical manual for following a proven process.

The guide examines the journey to a positive outcome from the perspective of an intergenerational family that is representative of scores of families that have followed our proven approach.  It is offered as a process for both the rising generation and those mentors who are committed to helping these would-be successors increase their ability to understand and appreciate differing perspectives while in pursuit of a common interest.

The primary purpose of the guide is not to illustrate how a mentor or advisor might help a family overcome every possible roadblock or hurdle, but rather to help the rising generation understand the importance of a family learning approach and how to follow the learning process.

In addition to allowing the reader to experience the process, the embedded case illustrates the benefits of the rising generation working with a family enterprise mentor — one who understands the differing perspectives in a multigenerational organization and can act as a bridge between generations to facilitate difficult conversations and inspire action towards a common interest.  


Product Details

BN ID: 2940182738095
Publisher: McGuffin and Adhi
Publication date: 08/31/2025
Sold by: Draft2Digital
Format: eBook
File size: 10 MB

About the Author

Daphne McGuffin is a family enterprise advisor and educator with over 25 years of experience in business transition planning, successor development, intergenerational communication, strategic business planning and family business governance. 

 

Over the years she has developed numerous programs and tools that guide families through the design and implementation of an intergenerational business transition including customized programs for advisory firms in the legal, accounting, insurance and wealth management industries.  

 

Daphne is a long-time member and Fellow of the Family Firm Institute, the leading association worldwide for family enterprise professionals. She is also a faculty member of FFI's Global Education Network and coordinator of the GEN mentor program.


Mohsin Adhi is a second-generation family business owner with over two decades of experience in investment management and portfolio advisory services. He has transitioned into specialized mentorship for next-generation family business owners, focusing on human capital development and succession planning excellence. 

 

Mohsin is a member of Family Firm Institute (FFI), the leading association worldwide for family enterprise professionals. Mr. Adhi leverages his extensive training and consulting background to cultivate intellectual wealth within family enterprises. His strategic vision centers on aligning emerging leaders with family objectives and governance frameworks, ensuring seamless succession transitions and sustainable business continuity across generations.

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