Ask Joe Weider

by Joe Weider

Overview

Joe Weider is a legend in the health, fitness and weightlifting world. As creator of the Mr. Olympia bodybuilding contest and founder of magazines such as Men’s Fitness, Shape, and Muscle & Fitness, Joe is the foremost authority on getting and staying in shape. Now, readers can reap the benefits of his years of experience and insight in Ask Joe Weider: Health and Fitness the Weider Way. In the book, Joe provides useful tips and answers the questions of ordinary folks — men and women, old and young — about the latest fitness trends, diet and nutritional supplements, losing weight and building muscle, and workout techniques. He provides specific, detailed workout routines to target particular exercise goals, including building bigger arms, slimming thighs, improving bench-press strength, toning abs after childbirth, and strengthening legs for skiing. Healthy living is a lifetime journey — and in this book, Joe Weider guides the way.

Product Details

BN ID:	2940015528015
Publisher:	Sumner Books
Publication date:	10/15/2012
Sold by:	Barnes & Noble
Format:	NOOK Book
File size:	259 KB

About the Author

Born in 1920, Joseph Weider grew up in a tough neighborhood in Montreal during the Great Depression. An undersized child, Joe became easy prey for teenagers looking to score some quick change, which prompted him to head off to a Montreal gym to request a tryout with their wrestling team. The coach turned him down for fear he’d be hurt.
Undaunted, Joe made his way to a local newsstand in search of inspiration. “I went to the local five-and-dime store, and I bought two magazines for a few pennies,” he recalls. “One was the 1930 edition of the Milo Barbell Co.’s magazine, Strength, and it really opened my eyes.”
At 17, Joe entered his first weightlifting contest, the Montreal District Senior Meet, where he competed as a middleweight. His total surpassed those of everyone in the light-heavyweight and heavyweight classes and earned him a national ranking.
In 1946, Joe and his younger brother Ben rented Montreal’s Monument National Theater to host the first Mr. Canada contest, and they would form the International Federation of Bodybuilders on that night.
In 1965, Joe created the Mr. Olympia contest, which to this day is the premier event in bodybuilding. Among the most famous Mr. Olympia winners is Arnold Schwarzenegger, a seven-time titleholder. Joe went on to create the Ms. Olympia contest in 1980, and added the Fitness Olympia contest in 1995 and the Figure Olympia in 2003.
Joe revolutionized the fitness publishing industry by expanding Your Physique into a group of the world’s most successful fitness and bodybuilding titles, including Muscle & Fitness, Muscle & Fitness Hers, Flex, Men’s Fitness, Shape, Fit Pregnancy and Natural Health.