Business Reference Guide: Strategies in Marketing
This volume offers an introduction to a number of marketing policies and strategies as well as their applications in a variety of marketing channels. The collection begins by describing promotional policies and strategic marketing approaches before discussing a number of applications, including Internet marketing and personal selling.
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Business Reference Guide: Strategies in Marketing
This volume offers an introduction to a number of marketing policies and strategies as well as their applications in a variety of marketing channels. The collection begins by describing promotional policies and strategic marketing approaches before discussing a number of applications, including Internet marketing and personal selling.
19.95 In Stock
Business Reference Guide: Strategies in Marketing

Business Reference Guide: Strategies in Marketing

by The Editors of Salem Press (Editor)
Business Reference Guide: Strategies in Marketing

Business Reference Guide: Strategies in Marketing

by The Editors of Salem Press (Editor)

eBook

$19.95 

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Overview

This volume offers an introduction to a number of marketing policies and strategies as well as their applications in a variety of marketing channels. The collection begins by describing promotional policies and strategic marketing approaches before discussing a number of applications, including Internet marketing and personal selling.

Product Details

BN ID: 2940157037321
Publisher: Salem Press
Publication date: 08/01/2016
Series: Business Reference Guide , #35
Sold by: Barnes & Noble
Format: eBook
File size: 507 KB
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