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Title: Television Brandcasting: The Return of the Content-Promotion Hybrid / Edition 1, Author: Jennifer Gillan
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Television Brandcasting: The…
by Jennifer Gillan
Hardcover $200.00
Title: Brand Culture / Edition 1, Author: Jonathan Schroeder
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Brand Culture / Edition 1
by Jonathan Schroeder, Miriam Salzer Morling
Hardcover $200.00
Title: Contemporary Research in E-Branding, Author: Subir Bandyopadhyay
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Contemporary Research in…
by Subir Bandyopadhyay
Explore Series
Hardcover $195.00
Title: Managing Public Relations and Brand Image through Social Media, Author: Anurag Singh
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Managing Public Relations and…
by Anurag Singh (Editor), Punita Duhan (Editor)
Hardcover $195.00
Title: Girlhood on Disney Channel: Branding, Celebrity, and Femininity / Edition 1, Author: Morgan Genevieve Blue
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Girlhood on Disney Channel:…
by Morgan Genevieve Blue
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Hardcover $190.00
Title: Brand Valuation / Edition 1, Author: Luc Paugam
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Brand Valuation / Edition 1
by Luc Paugam, Paul André, Henri Philippe, Roula Harfouche
#18 in Series
Hardcover $190.00
Title: Pharmaceuticals-Where's the Brand Logic?: Branding Lessons and Strategy, Author: Giles David Moss
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Pharmaceuticals-Where's the…
by Giles David Moss
Hardcover $190.00
Title: Cool Nations: Media and the Social Imaginary of the Branded Country / Edition 1, Author: Katja Valaskivi
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Cool Nations: Media and the…
by Katja Valaskivi
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Hardcover $190.00
Title: Handbook of Brand Relationships, Author: Deborah J. MacInnis
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Handbook of Brand…
by Deborah J. MacInnis, C. Whan Park, Joseph W. Priester
eBook $180.49 $240.00 Current price is $180.49, Original price is $240.00.
Title: Competitive Strategy for Media Firms: Strategic and Brand Management in Changing Media Markets / Edition 1, Author: Sylvia M. Chan-Olmsted
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Competitive Strategy for Media…
by Sylvia M. Chan-Olmsted
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Hardcover $180.00
Title: Business on a Mission: How to Build a Sustainable Brand, Author: Andy Last
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Business on a Mission: How to…
by Andy Last
Hardcover $180.00
Title: Building Customer-brand Relationships / Edition 1, Author: Don E. Schultz
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Building Customer-brand…
by Don E. Schultz, Beth E. Barnes, Heidi F. Schultz, Marian Azzaro
Hardcover $180.00
Title: Brand Risk: Adding Risk Literacy to Brand Management / Edition 1, Author: David Abrahams
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Brand Risk: Adding Risk…
by David Abrahams
Hardcover $180.00
Title: Brand Hollywood: Selling Entertainment in a Global Media Age / Edition 1, Author: Paul Grainge
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Brand Hollywood: Selling…
by Paul Grainge
Hardcover $180.00
Title: The Psychology Behind Trademark Infringement and Counterfeiting / Edition 1, Author: J. L. Zaichkowsky
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The Psychology Behind…
by J. L. Zaichkowsky
Hardcover $180.00
Title: Brands: The Logos of the Global Economy / Edition 1, Author: Celia Lury
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Brands: The Logos of the…
by Celia Lury
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Hardcover $180.00
Title: Corporate Reputation and Competitiveness / Edition 1, Author: Rosa Chun
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Corporate Reputation and…
by Rosa Chun, Rui Da Silva, Gary Davies, Stuart Roper
Hardcover $180.00
Title: Engaging Brands: A Customer-Centric Approach for Superior Experiences / Edition 1, Author: Michela Addis
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Engaging Brands: A…
by Michela Addis
Hardcover $180.00
Title: Brand Journalism, Author: Andy Bull
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Brand Journalism
by Andy Bull
Hardcover $180.00
Title: Brands: Meaning and Value in Media Culture / Edition 1, Author: Adam Arvidsson
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Brands: Meaning and Value in…
by Adam Arvidsson
Hardcover $180.00

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