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Marketing Communications

By Chris Fill, Sarah Turnbull
Paperback
$97.50
By Chris Fill, Sarah Turnbull
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Butterworth-Heinemann's official CIM Coursebooks are the definitive companions to the CIM professional marketing qualifications. The only study materials to be endorsed by The Chartered Institute of Marketing (CIM), all content is carefully structured to match the syllabus and is written in collaboration with the CIM faculty.

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