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Beyond the Balanced Scorecard: Improving Business Intelligence with Analytics

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Improve the "Health" of Your Organization by Using the Right Metrics!

The vast majority of companies use some form of balanced scorecard to measure performance measu, yet recent research suggests that most scorecards are based on singular, unsophisticated measurements, providing flawed data on the state of the organization.

Beyond the Balanced Scorecard: Improving Business Intelligence with Analytics, by Mark Graham Brown, provides managers with the right metrics for evaluating important as...