Creative You: Using Your Personality Type to Thrive

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Whether you can admit it to yourself or not, you are creative.

In today’s complex world, creativity is the key to finding and living your passion. Whatever that passion is— cooking, technology, writing, or even plumbing—Creative You reveals your own personal style of creativity to help you build an environment of innovation at work and home.

Discover your creative personality type with a simple quiz and detailed descriptions of the sixteen ...

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Creative You: Using Your Personality Type to Thrive

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Whether you can admit it to yourself or not, you are creative.

In today’s complex world, creativity is the key to finding and living your passion. Whatever that passion is— cooking, technology, writing, or even plumbing—Creative You reveals your own personal style of creativity to help you build an environment of innovation at work and home.

Discover your creative personality type with a simple quiz and detailed descriptions of the sixteen person­ality types. Plus, tools and techniques show you how to apply creativity to your everyday life. Drop excuses like I’m too old to start being creative and creativity is only for artists. Confidently use creativity to live your passion by using your natural style. Whether you are starting from scratch or enhancing an already developed skill, discover the creative you that you’ve been searching for.

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Editorial Reviews

Publishers Weekly
In this practical, if lopsided, guide to harnessing and implementing one’s creativity, Myers-Briggs Personality Type experts Goldstein and Kroeger give readers insights into how to use their Myers-Briggs personality traits to bring creativity to their work, passions, and hobbies. Starting with an expansive definition of creativity that makes room for everyone from da Vinci to the bus driver threading through traffic, the authors spend the first two thirds of the book breaking down the four Myers-Briggs dyads (Extraversion or Introversion, Sensing or Intuition, Thinking or Feeling, and Judging or Perceiving), explaining how they combine to form a discreet creative “type,” and helping readers determine their own individual types. (Helpfully, the duo includes detailed profiles for each of the 16 possibilities.) The final third of the book is more practical, though scattered, with chapters featuring thought exercises and more abstract advice on how to productively interact with other Myers-Briggs types, especially when that interaction involves collaboration or criticism. The effectiveness of the book depends a great deal on a reader’s investment in the Myers-Briggs Type Indicator (MBTI) test, though anyone stuck in a mental rut will appreciate Goldstein and Kroeger’s eclectic and provocative guidance. Agent: Linda Konner, Linda Konner Literary Agency. (July 2)
Retailing Insight
"Whether [readers] are interested in better understanding their psychological profile or in adding a little creative fun to their lives, this book has the answers they are looking for."
Retailing Insight - Anna Jedrziewski
"Whether [readers] are interested in better understanding their psychological profile or in adding a little creative fun to their lives, this book has the answers they are looking for."
Hile Rutledge
“Over thirty years after his field-defining Type Talk, Otto Kroeger—with his new and wonderful coauthor, David Goldstein—has created an accessible and much needed volume on creativity through the lens of psychological type. In this age of grinding demands for creativity and change, Creative You, empowers each of us to understand and fully realize the creativity that each of us is hard wired to have.”
Jane A. G. Kise
"Whether you've lost faith in your own creativity or are trying to help others regain theirs, Goldstein and Kroeger provide a wealth of rich examples and practical advice on embracing—and making the most of—one's own creative style."
Shoya Zichy
"Finally a book that explains the two types of creativity in a well researched and logical manner. Some of us excel in "adaptive" creativity, changing a few features to make something work better. Others exhibit "innovative" creativity, generating the ideas that come out of nowhere. As an artist, writer, and seminar leader I have found that both are needed and understanding one's own strength is crucial to career success and satisfaction."
Cynthia Stengel Paris
"This well thought out and articulate book cries out for us to re-examine the traditional notion of what it means to be creative. Using the frameworks of type and temperament, the authors challenge us to know ourselves, so that we can recognize and nurture our own kind of creativity. More than a theoretical work, the book is bursting with practical information on not only how to understand our creative nature, but how to implement what excites us the most."
Jean K. Gill
"I found Creative You both liberating and affirming. This book has enhanced my understanding and appreciation of creative styles, and I intend to use what I have learned to paint, teach, and validate with new confidence and renewed appreciation of creative differences in both process and product. It is no surprise to see David and Otto generate, harvest, and communicate creative ideas. They are gifted, engaging men who have applied creativity to leading accomplished lives. CreativeYou is another generous contribution."
Shelley Carson
"David Goldstein and Otto Kroeger have performed a valuable service by helping people of all 16 personality types to understand and enhance their creative gifts. Creativity isn't just for one type of personality. Each of us has creative potential, and each personality type has a creative contribution to make. Creative You will help you find your own unique pathway to a more creative life, even if you previously thought of yourself as uncreative."
Patricia Aburdene
"Today, your creativity is more valuable than oil or gold. It's one necessity that can’t be outsourced! This timeless, fascinating book shows you how to be more creative, boost your earning power and job security, and make the world a far better place."
Katherine W Hirsh
"With a range of incisive, insightful, and unique metaphors, Creative You will assist experienced practitioners explain type concepts more effectively and help those new to the theory to grasp it more quickly and thoroughly. Goldstein and Kroeger have made a special contribution to the type literature—from cooking to spirituality to pop art, there is something here to stimulate the creativity of all types."
Library Journal
The authors, both certified in the use of the Myers-Briggs Type Indicator (MBTI) assessment, assert that everyone is creative; the secret is to identify one's personal approach to creativity. Goldstein and Kroeger provide profiles of the 16 MBTI personalities (e.g., the realist, the dreamer, the muser, etc.) and describe how each type can find outlets for their creativity as well as learn to express it in the workplace. They cite well-known figures such as Vincent van Gogh, Georgia O'Keeffe, and Claude Monet to demonstrate their theories. VERDICT Those who find creativity a foreign concept are encouraged here to explore its possibilities a little more.
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Product Details

  • ISBN-13: 9781582703657
  • Publisher: Atria Books/Beyond Words
  • Publication date: 7/2/2013
  • Edition description: Original
  • Pages: 291
  • Sales rank: 602,525
  • Product dimensions: 7.40 (w) x 9.00 (h) x 0.80 (d)

Meet the Author

Otto Kroeger is a bestselling author and expert in the Myers-Briggs Type Indicator® (MBTI®) Assessment. He served as president of the Association of Psychological Type International and is a current member of the National Training Laboratory Institute of Applied Behavioral Sciences. Kroeger has coauthored four leading books on personality: Type Talk, Type Talk at Work, 16 Ways to Love Your Lover, and Personality Type and Religious Leadership.

David B. Goldstein is Myers-Briggs Type Indicator® certified and has done extensive research on the connections between creativity and psychological types. He earned an MBA from The George Washington University and studied art at the Hong Kong Art School. He splits his time between New York City and Falls Church, Virginia.

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Customer Reviews

Average Rating 4
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Sort by: Showing all of 3 Customer Reviews
  • Posted July 30, 2013

    Good for SPs and NFs. NTs and SJs, not so much.

    INTP disclaimer: I had really high hopes for this book so I may not be as unbiased as I'd wish in reviewing it.

    Pros: * SPs who are uncertain of their creative gifts (likely most) will find useful information and receive a lot of encouragement in this book.
    * NFs who need a little creative ego boost will find a lot of that here.
    * xSTJs who can set aside their umbrage at being called boring might find something useful as well.
    * The 14 differing "two-letter" combinations and their creative challenges were probably the most enlightening aspects of the book.

    Cons: * NTs are stereotyped throughout the book as "nerdy and scientific," while the SJs are considered "conventional and stodgy."
    * INTP profile is just bizarre, seeming to center on how good we are with spreadsheets(?)
    * The 14 additional creative groupings don't include Extraverted and Introverted Thinking, though Feeling (both introverted and extraverted) gets a full analysis.
    * If you've read any recent creativity research, the general information sections won't be news.
    * There really aren't any in-depth discussions of type-specific pitfalls anywhere in the creative process and tactics to combat them.
    * The temperament lens is too widely focused to truly delve down into what makes each personality type tick creatively.

    Now to the personal stuff... This book was Debbie Downer dousing my flickering creative flame. See, I'm trying to become a novelist, a course the book essentially tells me I shouldn't even attempt. NTs aren't novelists, really. We're the kind of people who, when asked to describe the weather, supposedly describe things in terms of Doppler Radar readings (paraphrasing from the book). We think everything should be programmable, including our characters. You plug a thought into our brains and code comes out instead of humanity. We mechanize emotions and find everything that isn't logical to be incomprehensible. Hence, if we bother with fiction, it should be science-based. Because we're computers. Human computers.

    My personal Doppler Radar points to "wrong!" And you can see I don't have the faintest clue how to read one; I'm a failure as an NT.

    Because, really, whether we emphasize introverted or extraverted Thinking, Feeling, Intuition or Sensing, we use all of these functions on a day-to-day basis. Just because you're more familiar with your primary and auxiliary cognitive functions (Se and Fi in an ESFP, for example), that doesn't mean you shouldn't use your tertiary and inferior functions when you create. In fact, engaging those functions when painting or writing or drawing can help you more fully develop those lesser-used parts of your personality in a safe and healthy way. Envisioning worlds and characters in all their inner contradictions and detail has really helped me develop my sensing and feeling sides.

    If I were to listen to the advice in this book, I'd shove myself into logical box, and I'd never break free to reach my full potential. I know that isn't the message the book is trying to convey, but it's what was suggested through some truly unfortunate stereotyping.

    Meanwhile, I'll wait for a book about challenges each personality type has in dealing with creative projects. About how I can motivate myself to start, to keep the momentum going in the dull middle, and how I can deal with the boring minutiae of polishing the finished project. I can't be the only INTP with those

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  • Posted July 10, 2013

    At last, a go-to guide for helping individuals understand their

    At last, a go-to guide for helping individuals understand their own unique creative gifts. As a coach, I have longed subscribed to the view that creativity is a valuable currency that makes us each unique. Goldstein and Kroeger clearly articulate this and help the reader understand how to embody this in life, art, school and work. If you are a leader, coach or individual looking for inspiration in your immediate creative circle, family or team pick up ten of these! Packed with great observations and insights for all types.

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  • Anonymous

    Posted July 3, 2013

    After I took the Myers-Briggs Type Indicator (MBTI), I remember

    After I took the Myers-Briggs Type Indicator (MBTI), I remember reading my results with alternating currents of recognition, disbelief, and ultimate acknowledgment: Wow, that really describes me/Could that really describe me?/Hmm, maybe it does.

    I felt this same tangle of feelings—and gathered some choice ideas on how to understand my own motivations, encourage collaboration, and create more confidently—reading "Creative You: Using Your Personality Type to Thrive."

    More than a book for painters and writers, the authors of "Creative You" explain how everybody—from all the various MBTI types—can more effectively relate to the creative process. Once that’s made clear, Kroeger and Goldstein suggest how you can you use your findings to enhance your creativity and encourage it in others.

    The key to reaping the rewards of creative discovery, the authors suggest, is understanding the way we see the world and act in it. By using the lens of MBTI, they reveal their vision of creative insight as a gift everyone can share.

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