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Title: The Challenger Customer: Selling to the Hidden Influencer Who Can Multiply Your Results, Author: Brent Adamson
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Title: The Business of Belonging: How to Make Community your Competitive Advantage, Author: David Spinks
Title: Let's Get Real or Let's Not Play: Transforming the Buyer/Seller Relationship, Author: Mahan Khalsa
Title: Sell or Be Sold: How to Get Your Way in Business and in Life, Author: Grant Cardone
Title: Customer Centricity: Focus on the Right Customers for Strategic Advantage, Author: Peter Fader
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Title: Strategy from the Outside In (PB), Author: George S. Day
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