Graphic Design in the Twentieth Century: A Concise History

A new edition of a seminal book on the history of graphic design in the twentieth century by one of the leading authorities in the field.

The story of graphic design is one of the most exciting and important developments in twentieth-century visual culture. From its roots in the expansion of printing, graphic design has evolved from a means of identification, information, and promotion to a profession and art in its own right. This authoritative documentary history begins with the poster and...